An Envision Pharma Group company.

Analyst in the Government Pricing team.

Responsibilities: - Preparing qualitative and quantitative analyses to support the communications and public relations departments of large national and international organisations, with the main area of work being the monitoring of traditional and social media (Press, TV, Radio, Online);- Presenting the results of analyses in concise and methodical reports, using data from internal tools and databases.

Member of the marketing department.Responsibilities:- Content marketing and social media management: Social media management, including planning, creating and scheduling the publication of content; Development of strategies aimed at increasing reach and engagement;- Paid media: Design and execution of paid adverts, namely Meta Ads (Facebook and Instagram);- Benchmarking: Analysing competitor data to help implement new projects.- Copywriting: Writing persuasive texts for content on social networks, websites, newsletters, landing pages, forms, etc.- Managing the process of creating newsletters and landing pages, including content development and design.- Brand activation events, namely Exponoivos (Lisbon and Porto), BragaNoivos and Coimbra Noivos, 2023 edition.

Additional functions to the previous ones:- Influencer Marketing- E-mail marketing and database maintenance, particularly in Excel and CRM programmes.

Marketing Trainee at Total Fun. Tasks: - Content Marketing - Social Media Marketing - Data Analysis derived from the application of the digital marketing strategy, such as email marketing reports, analysis of influencer partnerships and tracking of social media metrics- Market research for the implementation of a new brand segment