-Oversee all aspects of event production-Manage budget and ticket sales projections-Provide event development and revenue updates to senior management and sales team -Negotiate contracts with event venues, security, and AV providers-Coordinate food and beverage vendors-Identify and book live entertainment

• Identify and implement revenue generating programs• Improve existing audience engagement programs, optimizing email and social media marketing• Increase content consumption and readership• Curate diverse online marketplace; produce copy, edit, and select images to maximize sales• Consult with sales team to identify appropriate prospects and negotiate successful contracts• Manage internal and third party resources as needed• Oversee all aspects of product development including, marketing, operations, quality assurance, data analysis, revenue reports,and client relations• Assess program performance and viability and report findings to management team

• Implemented and managed revenue streams, including an online web store with 30+ products• Produced sales and inventory reports and provided quality assurance to digital programs• Consulted with management team and offered recommendations based on data analysis• Worked with sales team to meet department revenue goals and provided ongoing product training • Managed and executed multiple projects with competing deadlines on a daily basis

• Implemented revenue-generating online ad program; trained staff as needed• Managed inventory to maximize revenue and ensure campaign fulfillment• Met with clients, provided recommendations and reports, and oversaw program improvements

• Supported sales staff, generated proposals, and provided campaign recommendations • Scheduled ad campaigns and implemented renewal system to retain existing customers

• Curated marketplace with 170+ vendors, 20+ sponsors, and 30,000+ shoppers• Responsible for all aspects of event planning and production• Set and managed multiple timelines to meet logistical and marketing requirements• Worked with department managers to increase revenue and control expenses, doubling event profitability year-over year• Consulted with sales team and sponsors to develop unique activation ideas• Established strategic partnerships to enhance event• Developed and oversaw execution of multi-platform marketing strategy• Engaged local media, including the Washington Post, Washingtonian, WAMU, WJLA, and WUSA 9• Spoke at industry conferences as subject matter expert• Sought feedback and produced online surveys that received more than 2200 responses