• Developed, implemented and managed programs to meet Rheem’s sustainability commitments across 17 global businesses, including: - Framework, tools and process map to integrate sustainability into product development process. - Customization of environmental impact marketing elements across global product portfolio. - Greenhouse gas inventory and waste baseline across global manufacturing sites and reduction plans (eg: energy management project, fugitive emissions task force, refrigerant phase out, refined waste streams, local waste partnerships, GoZero program, etc). - Sustainability training for the trade, including a closed loop audit process for efficacy. - Sustainability steering committee structure to promote engagement, alignment and accountability, leading bi-annual Executive Sustainability Steering Committee. - Global employee sustainability program to engage salaried and hourly employees.• Released Rheem’s annual global sustainability progress report (2019, 2020, 2021).• Led the vision and execution of Rheem’s Global Sustainability Summit to inspire and educate employees worldwide.• Customized Rheem’s sustainability messaging and branding per market globally. Included conducting ongoing materiality research and speaking at sustainability engagements.• Guided brand strategy activities, partnering with internal teams and external consultants.• Managed portfolio of 40+ global brands, creating visual guidelines and trainings on key brands.• Provided strategic guidance on branding aspects of product development (eg: names, badging and logos). • Provided strategic art direction for enterprise / global marketing campaigns and branding initiatives. • Led global research efforts, exposing actionable insights to inform strategic business decisions.• Managed budget across two departments and supervised teams across sustainability, brand and research.

Led a team of three in providing strategic art direction for any major marketing initiatives and directing brand strategy/positioning for the Rheem’s 40+ brands across all global locations. Developed Rheem’s sustainability business case for executive leadership, conducted materiality studies and created & publicly launched 2025 sustainability commitments. Socialized an enterprise-wide sustainability strategy/positioning and implemented foundational programs to support the initiative. Led enterprise-wide research team of two, exposing actionable insights to increase customer satisfaction, product sales and market share.

Designed and implemented research as an enterprise-wide Rheem function, including creating internal processes, staffing a research team and setting a five-year strategic roadmap. Led brand management for the Rheem Americas umbrella, supporting 17 global brands. Provided creative guidance for any major marketing initiatives, including visual product branding and managed the in-house and external creative teams.

Provided strategic differentiation and positioning for the Rheem family of brands to ensure a consistent and on-brand experience. Created formal brand guidelines and built company-wide processes for brand governance and creative asset management. Lead product commercialization and brand campaigns with cross-functional teams. Managed external creative team and two internal marketing roles.

Led highly successful marketing campaigns for product launches and enterprise initiatives, always on-time and on-budget. Advised on brand differentiation strategies and managed external creative vendors.

• Created design concepts for marketing collateral from start to finish, while leading freelance designers and copywriters.• Served as lead project manager, responsible for vendor relationships and supporting new business opportunities.• Responsible for the general management of the office, including managing the design of a new office space.

• Created design concepts for brand identities, visual brand guidelines, whitepapers, case studies and other marketing collateral from start to finish • Developed pitches/supporting collateral for new business opportunities and assisted in presenting creative concepts and strategies to existing clients.• Managed client projects and lead administrative tasks

• Designed marketing materials, following strategic direction from creative team.• Managed multiple projects simultaneously, serving as a liaison between the client and creative lead.

Graphic Designer - Contract• Designed and produced event collateral templates: large-scale signage, brochures, promotional items, presentations, etc.• Provided project management assistance of event logistics and structuring.Key clients included: The Home Depot, AirTran, Bank of America, Intel, Intercontinental Hotels, McDonald’s

Primary responsibilities: Packaging, Print collateral, Corporate identity and Web designClient examples: Caterpillar, Matria Healthcare, Sierra Club of Georgia and Wing Zone