Sara Escobar Santa Maria
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Sara Escobar Santa Maria Email & Phone Number

Retail Media I Brand Management I Content Strategy I Digital Marketing I E-Commerce I Team Leadearship I at Vallata S.A.S
Location: Colombia 4 work roles 3 schools
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✓ Verified August 2026 3 data sources Profile completeness 86%

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Role
Retail Media I Brand Management I Content Strategy I Digital Marketing I E-Commerce I Team Leadearship I
Location
Colombia

Who is Sara Escobar Santa Maria? Overview

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Sara Escobar Santa Maria is listed as Retail Media I Brand Management I Content Strategy I Digital Marketing I E-Commerce I Team Leadearship I at Vallata S.A.S, based in Colombia. AeroLeads shows a matched LinkedIn profile for Sara Escobar Santa Maria.

Sara Escobar Santa Maria previously worked as Head of Marketing at Vallata S.A.S and Head of Retail Media at Cluvi. Sara Escobar Santa Maria holds Master En Marketing Digital & E-Commerce from Eae Business School.

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Vallata S.A.S

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Profile bio

About Sara Escobar Santa Maria

I am a Head of Retail Media with over 4 years of experience in social media strategy, digital advertising, and branding. Specialized in strategy, campaign optimization, and creative content. Passionate about advertising and digital transformation in the retail media sector, with skills in stakeholder management and team leadership.

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Sara Escobar Santa Maria's current company

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Vallata S.A.S
Vallata S.A.S
Retail Media I Brand Management I Content Strategy I Digital Marketing I E-Commerce I Team Leadearship I
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4 roles

Sara Escobar Santa Maria work experience

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Head Of Retail Media

Colombia

Cluvi drives food and beverage brand growth in Latin America through on-premise strategies, data science, and market analytics. My main responsibilities include: - Conceptualize and implement comprehensive retail media strategies for both online and offline channels. - Collaborate cross-functionally to integrate retail media initiatives seamlessly within Cluvi's overall marketing and sales efforts. - Analyze performance metrics and consumer insights to refine and optimize strategies.Key Achievements: - Achieved a 70% increase in sales of specific restaurant products during seasonal promotions. - Established and structured Cluvi's retail media line, aligning it with business objectives and market demands.

Jan 2024 - Nov 2024

Head Of Digitalization And Design

Barcelona, Cataluña, España

Main Responsibilities: - Lead and manage the digitalization and design team, ensuring timely delivery of final products to clients. - Coordinate design efforts to effectively communicate each restaurant's brand identity.Key Achievements: - Reduced project timelines and enhanced team performance. - Established and structured the entire digitalization and design department.

Oct 2021 - Jan 2024

Digital Strategist

Vallata Sas

Medellín, Antioquia, Colombia

Responsibilities: - Develop comprehensive digital marketing strategies across various social media platforms. - Manage the creation and implementation of engaging content for social media channels. - Analyze performance metrics and optimize strategies based on data-driven insights. Collaborate with cross-functional teams to align digital initiatives with overall business objectives.Key Achievements: - Established and optimized Vallata's website and social media presence, significantly enhancing brand visibility and engagement. - Successfully attracted new investors to the company through targeted digital marketing efforts. - Led the development of innovative campaigns that increased user acquisition and retention rates.

Jan 2020 - Mar 2022
3 education records

Sara Escobar Santa Maria education

FAQ

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What company does Sara Escobar Santa Maria work for?

Sara Escobar Santa Maria works for Vallata S.A.S.

What is Sara Escobar Santa Maria's role at Vallata S.A.S?

Sara Escobar Santa Maria is listed as Retail Media I Brand Management I Content Strategy I Digital Marketing I E-Commerce I Team Leadearship I at Vallata S.A.S.

Where is Sara Escobar Santa Maria based?

Sara Escobar Santa Maria is based in Colombia while working with Vallata S.A.S.

What companies has Sara Escobar Santa Maria worked for?

Sara Escobar Santa Maria has worked for Vallata S.A.S, Cluvi, and Vallata Sas.

How can I contact Sara Escobar Santa Maria?

You can use AeroLeads to view verified contact signals for Sara Escobar Santa Maria at Vallata S.A.S, including work email, phone, and LinkedIn data when available.

What schools did Sara Escobar Santa Maria attend?

Sara Escobar Santa Maria holds Master En Marketing Digital & E-Commerce from Eae Business School.

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