Sara Valencia Email & Phone Number

Madrid, ES

Madrid Area, Spain

Madrid Area, Spain

• Responsible for all parapharmacy business accounts (El Corte Inglés, Carrefour, Alcampo, Eroski, Hipercor, Bodybell, If).
• Team of 1 KAM + 10 beauty advicers
• In charge of budgetary control, commercial discount and rebate payments.
• Create and implement account development strategies to meet the channel & the brand targets.
• Develop strong commercial partnerships with top clients at national levels.

• In charge of the brand launch and its P&L in Spain. Creation and coordination of a brand team in the Commercial, Customer Service and Business Administration areas (8 employees).
• Design and implementation of brand strategy and business model, in direct coordination with international headquarters.

• Responsible for the leading dermocosmetic brand in pharmacy
• Leading the definition and execution of the local brand business plan (communication, advertising ATL/BTL and promotions).

Madrid Area, Spain

• Leading the definition and execution of the local brand business plan (communication, advertising ATL/BTL and promotions).
• Responsible for Skin Care-CRM- Online and Hair Care L’Oreal Paris marketing (more than 50% of L’Oreal Paris turnover and 60% of the marketing ATL/BTL budget).

Madrid Area, Spain

• Local brand and business developper for Mimosin fabric Softeners

New London/Norwich, Connecticut Area

• Coordinating an international team of 8 people for the concept, product, packaging and advertising development of Dove Body Care relaunch worldwide.
• Participating on concept test, business plan and financial case of a Dove Spa retail project, as well as the development of its product range offer.

Madrid Area, Spain