Brand awareness campaign | content types for the company’s Social Media account | hashtag strategy | Email Automation Workflow for bottom of the funnel leads | Created PPC lead generation campaigns on multiple social media platforms | Website development and content | social media strategy | business plan

* Spearheaded a content marketing campaign that generated 90 leads within a single month for a medspa.* Orchestrated cross-functional teams to curate diverse content formats, resulting in substantial lead influx.* Devised a potent hashtag strategy that expanded social media reach and contributed to lead generation.* Leveraged insights from thriving niche-specific accounts to optimize content resonance and lead attraction.* Oversaw creation of captivating visual content, memes, and infographics influenced by competitor analysis.* Seamlessly incorporated trending topics into social media posts, boosting engagement and lead acquisition.* Introduced an Email Automation Workflow for accelerated conversions in the final stages of the sales funnel.* Crafted visually appealing email templates reinforcing brand identity and campaign aesthetics.* Defined target audiences for PPC ads, ensuring an impressive ROI.* Amplified website traffic by integrating engaging blog content and infographics.* Cultivated partnerships with industry experts, fortifying online presence and lead generation.* Curated content to resonate with the audience, contributing to lead acquisition.* Designed a strategic hashtag approach increasing engagement and lead generation.* Incorporated trending topics for greater engagement and lead conversion.* Utilized audience segmentation for optimized email marketing and qualified lead increase.* Developed visually compelling email templates and executed successful lead generation PPC* Conducted competitor analysis, keyword research, and SERP evaluations, enhancing campaign efficacy.* Amplified website traffic through engaging social media content and visually appealing infographics.* Fostered collaborations with industry experts, enriching credibility and lead generation.* Implemented strategies achieving a remarkable 60% increase in Instagram account engagement.

.Created a brand awareness campaign and the company’s content marketing strategy which increased monthly leads.Created social media content to expand the company’s social media and online presence in an efficient way.Developed a hashtag strategy to improve the reach of our content.Designed and created PPC lead generation campaigns on multiple social media platforms.Created an optimized landing page to increase conversions for PPC campaigns.Built targeted audiences for PPC ads to optimize the company’s ROI on their ad spend.Created optimized copy for landing pages and PPC ads to increase conversion rates.Designed a lead generation strategy that increased leads.Optimized the company’s emails that increased open rates and conversion rates.Used automation tools to set up an automated outbound lead generation campaign strategy that increased leads.Set up and managed a CRM from scratch.Created and optimized an email workflow with if/then triggers to optimize leads through the marketing funnel.Created copy for the lead generation messaging.Utilized social media channels and group pages to find and prospect potential leads.Provided customer service support to guide prospects into our marketing funnel.Increased sales.Performed competitor analysis, keyword research, and SERP Analysis for inbound marketing blog efforts using Ahrefs.Created blog article content based on extensive Ahrefs research and optimized it for SEO purposes.Implemented an effective blog promotion strategy via backlinking, social media, online publishing platforms, working with other publishers, and via content syndication.Increased website traffic via inbound marketing tactics including blog and infographic creation.Established partnerships with industry experts to help further the company’s online presence

• Taught Brazilian Jiu-Jitsu classes as all-female public schools and private soccer clubs BJJ.

• Developed, implemented, and managed social media (Facebook) and email marketing campaigns across all relevant channels to assure continuous growth of student enrollment.• Won a contest for the “Cantar Portugal” DVD cover design, mastering Illustrator and Photoshop for the proposed challenge.• Used traditional marketing strategies such as printed flyers and digital tools such as MailChimp to distribute advertising to clients and students to achieve enrollment targets.• Drove successful product differentiation strategy by identifying key competitors’ strategies through analytical models.• Managed 100+ students and 10 teachers, maintaining and improving customer service and school administration.

• Gave 100+ presentations to teachers explaining new textbooks to be used during that school year.

• Oversaw marketing campaign development with specific marketing strategies and media (print, broadcast, digital), to launch and position products and increase brand awareness.

• Developed digital marketing content and graphic art for use in promotional campaigns to drive sales.

• Served as Assistant Manager to Portuguese singer Sara Tavares, helping to prepare for her shows by designing covers and advertisements for promotional purposes.• Helped promote major concerts including Rock in Rio Lisbon 2008, SuperBock SuperRock Festival 2008, Figueira da Foz Festival 2009, and a São Jorge concert.

Management of the contents of a television website SIC ONLINE (Independent Television).