Sara Gardner

Sara Gardner Email and Phone Number

Recruitment Marketing | Team Builder | Strategy Expert @ Aptive Resources
Sara Gardner's Location
Loveland, Colorado, United States, United States
Sara Gardner's Contact Details

Sara Gardner work email

Sara Gardner personal email

About Sara Gardner

Who I am professionally: I am a proven senior marketing leader with 15 years of post-MBA experience ranging from upstream customer insight development to downstream communications delivery of high-stakes products affecting public health, HAIs, and patient outcomes. In these roles I have managed direct reports for over 10 Years and innovation projects for 15 years. I am known for being an action-oriented, collaborative leader who elevates her team and delivers positive change. With infectious energy and a joy for marketing, teams not only deliver but thrive. I approach business problems with analytical savvy, strategic insight and creativity. What work I am currently focused on:I built a new capability within Hach, formerly a Danaher company, to apply marketing strategy and marketing automation to global HR recruitment processes. Now I'm applying those same principles to help the VHA with its recruiting goals.

Sara Gardner's Current Company Details
Aptive Resources

Aptive Resources

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Recruitment Marketing | Team Builder | Strategy Expert
Sara Gardner Work Experience Details
  • Aptive Resources
    Program Manager - Vha
    Aptive Resources Dec 2023 - Present
    Alexandria, Virginia, Us
    Domain: National talent brand and attraction | Purpose: Lead 25-person consulting team for $50M government contractResponsible for: Creating and driving the national recruitment marketing strategy for Veteran's Health Administration. Allocating resources and directing the development of employer value proposition and messaging, content marketing, multi-million dollar paid media campaigns, social media strategy, outreach, and success metrics. Expanding strategic agility, profitability, and organic growth.
  • Hach
    Director Recruitment Marketing | Storyteller, Process Building, Talent Brand Creation
    Hach Oct 2022 - Jul 2023
    Loveland, Colorado, Us
    Domain: Global talent brand and attraction | Purpose: Lead demand generation for diversity hiringResponsible for: Creating the strategic foundation and internal processes for centralized global recruitment marketing and talent brand management. Allocating resources and directing the development of employer value proposition and messaging, content marketing, social media strategy, paid and organic search engine marketing, campaigns, and success metrics.• Extensive experience collaborating with colleagues across Europe• Part of Fortune 500 corporation | market leader | premium brand
  • Hach
    Director Strategic Marketing | Strategic Vision, Team Development, Innovation Roadmap
    Hach Feb 2020 - Dec 2022
    Loveland, Colorado, Us
    Domain: Safe water | Customers: Municipal /Industry B2B | Purpose: Drive profitable growth of productsResponsible for: Managing $400M high margin global business and driving annual revenue growth targets. Owning strategy, product development, innovation pipeline, product portfolio and lifecycle, value proposition, marketing, and sales enablement. Leading strategic vision creation, long-term strategic plan, and short-term execution. Leveraged Danaher Business System (DBS) to lead the team and the business unit• Extensive experience collaborating with colleagues in Europe (especially Germany), China, and Latin America
  • Hach
    Global Vertical Marketing Manager | Gtm Strategy, Commercial Planning
    Hach Jan 2018 - Feb 2020
    Loveland, Colorado, Us
    Domain: Safe water | Customers: Municipal /Industry B2B | Purpose: Drive profitable growth in customer verticalResponsible for: Managing $100M global customer segment and driving annual revenue growth targets. Owning growth strategy, annual commercial planning and project management, go-to-market strategy for new product launches, value proposition, account based marketing, and cross-functional team leadership of 6 people.• Extensive experience collaborating with colleagues and marketing to customers across Europe • Expert user of Danaher Business Systems (DBS) tools including Problem Solving, Situational Leadership, Crucial Conversations, DBS Leadership Orientation, Digital 5S, Launch Excellence
  • Ottobock Healthcare
    Director Marketing Communications | Team Manager, Inbound Marketing, Medical Devices
    Ottobock Healthcare Jul 2016 - Aug 2017
    Domain: Medical Devices class II and III | Customers: B2B and patients | Purpose: Lead MarComm departmentResponsible for: Managing B2B and B2C communication strategy, marketing tactics and communication channels for $200M business unit. Owning marketing budget, creative design, agency relationships, charitable giving, brand, KOL partnerships, public relations, social media, websites, sponsorships, digital marketing and events. Manage 10 person team responsible for all marketing communications in North America for 10 regulated product lines • Mid-sized, privately owned business headquartered in Germany | market leader | premium brand• Extensive experience collaborating with colleagues in Europe (especially Germany)
  • Ecolab
    Director Marketing Communications | Team Manager, Budget, Medical Devices, Transformation
    Ecolab May 2015 - May 2016
    St. Paul, Mn, Us
    Domain: Medical Devices class I - III | Customers: healthcare B2B | Purpose: Lead MarComm departmentResponsible for: Managing B2B communication strategy, marketing tactics and communication channels for $500M business unit. Owning marketing budget, creative design, agency relationships, KOL partnerships, public relations, social media, websites, digital marketing and events• Fortune 500 company | market leader | premium brand
  • Ecolab
    Senior Product Manager | P&L, Team Leader, Innovation, Strategic Planning, Medical Devices
    Ecolab Feb 2011 - May 2015
    St. Paul, Mn, Us
    Domain: Medical Devices class I and II | Customers: healthcare B2B | Purpose: Drive profitable growth of productsResponsible for: Managing $65M P&L for market-leading hand-hygiene portfolio and driving annual revenue growth targets. Owning strategy, product development, innovation pipeline, product portfolio and lifecycle, value proposition, marketing, and sales enablement. Leading strategic vision creation, long-term strategic plan, and short-term execution through 1 high-potential direct report and dotted-line cross-functional team of 11.
  • Ecolab
    Global Product Manager | Marketing Strategy, Brand, Market Research, Product Service System
    Ecolab May 2009 - Feb 2011
    St. Paul, Mn, Us
    Domain: Disinfectant products | Customers: Key account hotels B2B | Purpose: Lead strategic growth projectsResponsible for: Upstream commercial support on product development and open innovation projects for customer segment. Owning market research, voice of customer research, value proposition and strategic fit evaluation. Acting as liaison between corporate development teams, R&D technical teams, and business unit. Managing 2 junior associates.
  • Ecolab
    Associate Product Manager | Portfolio Management, Project Management, Sales Enablement
    Ecolab Jun 2007 - May 2009
    St. Paul, Mn, Us
    Domain: Disinfectant products | Customers: Key account hotels B2B | Purpose: Drive profitable growth of productsResponsible for: Managing $140M product line including innovation pipeline development, voice of customer VOC, portfolio management, sales enablement, customer training, and annual growth targets. Project management of innovation process, stage gate (phase gate) milestones for Internet of Things development. Collaborating with R&D closely. Managing go-to-market strategies for new product introductions. Collaborating with communications on demand generation tactics and messaging.
  • General Mills
    Associate Channel Manager | Marketing Strategy, Value Proposition, Product Marketing
    General Mills May 2006 - Aug 2006
    Minneapolis, Minnesota, Us
    Domain: Food industry | Customers: Key account foodservice B2B | Purpose: Drive profitable growth of products• Paid internship during MBA program to analyze market potential and create go-to-market strategy• Fortune 500 company | market leader in many categories | premium brand
  • Abodes Real Estate And Development
    Marketing Director | Demand Generation, Brand, Communications, Digital Marketing, Real Estate
    Abodes Real Estate And Development Aug 2003 - Apr 2006
    • Led marketing strategy and execution for high-end real estate holdings and developments• Small, privately owned real estate business | premium brand
  • Stifel Financial Corp.
    Marketing Coordinator | Messaging, Positioning, Communications, Financial Services
    Stifel Financial Corp. Feb 2001 - Jun 2003
    St. Louis, Mo, Us
    • Created content and shaped messaging for sales pitches to all potential clients for transactions and mergers/acquisitions• Coordinated client events • Member of cross-functional team that completed over $3.5 billion in capital markets transactions• Mid-sized, publicly traded financial services firm and investment bank specializing in small to mid-sized credit unions and banks (SF on NYSE)
  • Blir Web Development
    Sr. Account Manager | Account Management, Customer Facing, Service Marketing
    Blir Web Development 2000 - 2001
    Small, privately owned business specializing in web design for small businesses
  • Vip Graphic Design
    Account Manager | Account Management, Customer Facing, Service Marketing
    Vip Graphic Design 1999 - 2000
    • Small, privately owned business specializing in photography and graphic design to small businesses

Sara Gardner Skills

Cross Functional Team Leadership Product Marketing Marketing Strategy Brand Management Leadership Product Development Marketing Business Development Segmentation Competitive Analysis Business Strategy Market Planning P&l Management B2b Strategic Planning Marketing Management Product Management Product Launch Pricing Strategy Market Analysis Forecasting B2b Marketing Team Building Strategy Management Talent Development Time Management Customer Insight Innovation Management Marketing Communications Advertising Public Relations Salesforce.com

Sara Gardner Education Details

  • Indiana University - Kelley School Of Business
    Indiana University - Kelley School Of Business
    Strategic Management
  • Washington University In St. Louis - Olin Business School
    Washington University In St. Louis - Olin Business School
    English Literature

Frequently Asked Questions about Sara Gardner

What company does Sara Gardner work for?

Sara Gardner works for Aptive Resources

What is Sara Gardner's role at the current company?

Sara Gardner's current role is Recruitment Marketing | Team Builder | Strategy Expert.

What is Sara Gardner's email address?

Sara Gardner's email address is sj****@****hoo.com

What schools did Sara Gardner attend?

Sara Gardner attended Indiana University - Kelley School Of Business, Washington University In St. Louis - Olin Business School.

What skills is Sara Gardner known for?

Sara Gardner has skills like Cross Functional Team Leadership, Product Marketing, Marketing Strategy, Brand Management, Leadership, Product Development, Marketing, Business Development, Segmentation, Competitive Analysis, Business Strategy, Market Planning.

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