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Creative and collaborative professional with almost 20 years of experience creating and leading strategic multinational partnerships in the media, technology, and social enterprise sectors, including new product and market launches in multiple global regions.
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Branded Platform Sales & Distribution, DirectorAmc Networks Aug 2021 - Jan 2023Washington Dc-Baltimore Area• Launched and operationalized new ad-supported distribution partnerships and revenue stream generating $10M+ within one year.• Built strategic global distribution partnerships in FAST, AVOD, and SVOD (O&O DTCs and BTB) in the US and internationally to grow multiple subscription and ad-supported businesses, including new platform and business launches in the U.S., Canada, Australia, India, and Spain. -
Vice President Of Global Business DevelopmentPivot Consulting Sep 2018 - Aug 2021Seoul, South Korea• Identified, pitched, and negotiated strategic distribution partnerships to launch a revolutionary technology in multiple countries.• Created international expansion strategy for Asia, Europe, and the U.S., from market analysis to partner operationalization.
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Director Of Strategic InitiativesCentro De Los Derechos Del Migrante Oct 2015 - Sep 2018Mexico City Area, Mexico• Pitched, negotiated, and oversaw strategic global partnerships with organizations ranging from multinational foundations to local non-profits to develop technology platforms to reach and support disadvantaged groups.• Managed award-winning technology product, including leading: multinational internal/external cross-functional teams, product design and development, and fundraising (P&L).• Created and implemented a multi-pronged monetization strategy, sourcing 15-20% of organization funding annually.• Oversaw consulting projects with remote teams and clients across organizations in five countries, including scoping, needs analysis, legal review, design, reporting, and focus groups. -
Manager, Digital Distribution And PartnershipsDiscovery Communications Nov 2011 - Jun 2015Greater New York City Area• Sourced, pitched, and negotiated 75+ content partnerships, and managed client relationships with 20+ firms.• Coordinated internal cross-functional client teams to operationalize partnerships and pitch new business.• Created international partnerships and products in multiple territories increasing revenues as much as 200% per territory.• Won several awards for partnerships that were highlighted in multiple news sources, including The New York Times. -
Executive Producer, Duke - Carolina: The Blue Blood RivalryBlue Blood Jul 2011 - Jun 2013• Raised funds, negotiated contracts, secured 60 interviews and 10 locations, and managed strategy.
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Summer Associate, New Release Marketing20Th Century Fox (20Th Century Studios, Disney) May 2010 - Aug 2010Greater Los Angeles Area• Created cross-divisional partnership that leveraged a new mobile application and existing assets from four films.• Wrote initial business plans for three films ($12M-105M BO) with new features/content and marketing channels.• Conceived a retail strategy based on a new ‘political index’, new SKU for $5M and couponing strategy with catalog bundling.• Provided financial analysis to convince the Studio Chairman to greenlight a film with a $150MM budget.
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Public Relations Coordinator (Mba Mentored Study)Full Frame Documentary Film Festival Jan 2010 - May 2010Durham, North Carolina• Developed relationships with national and digital media (i.e. Huffington Post) that increased media coverage. -
Marketing And Strategy Consultant (Communications Specialist)Sra International (General Dynamics) Sep 2005 - May 2010Washington D.C. Metro Area• Managed eight client accounts, including: P&L, reporting, negotiating, and coordinating cross-functional teams.• Managed design team and led focus groups to brand an $11M/year technology project and reach 60K+ audience.• Wrote, managed, and taught technology training sessions ($500K+ budgets), including on Reaching Remote Audiences.• Implemented and garnered support for program to forecast $16B in funding during Katrina hurricane recovery. • Wrote and produced a recorded session at Reuters with ABC News to train executives on marketing best practices.
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Student ResearcherYmca (Blacksburg, Va) Aug 2004 - Dec 2004Blacksburg, VaCompiled and presented analogous private sector costs for costs of services to the YMCA Board of Directors to support the YMCA's claim to local government support.
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Marketer (Intern)Vttv, Tech Total Access Nov 2003 - Jun 2004Student-run television: developed multi-pronged campaign that creatively increased viewership without a budget.
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Marketing (Intern)Westminster Digital Ltd May 2003 - Aug 2003Provided marketing advice and analysis for web-streaming company based in London. -
Advertising Account Services (Intern)Pricemcnabb, Inc. May 2002 - Aug 2002Wrote marketing copy, selected visuals, gathered testimonials, and supported photo shoot for a large, pro-bono account with Queens College.
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Silent Witness Coordinator (Intern)United Family Services May 2002 - Aug 2002Created local branch of the domestic violence awareness initiative; increased press coverage and awareness through development of publicity campaign.
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Promotions (Intern)Clear Channel Sep 1999 - Jun 2000Provided creative, marketing, and onsite support for campaigns.
Sara Geurtsen Skills
Sara Geurtsen Education Details
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Marketing And Entreprenuership
Frequently Asked Questions about Sara Geurtsen
What is Sara Geurtsen's role at the current company?
Sara Geurtsen's current role is Creative Storyteller | Strategic Leader | Distribution and Partnerships | Discovery, AMC Networks, SRA, Duke.
What is Sara Geurtsen's email address?
Sara Geurtsen's email address is ge****@****ail.com
What is Sara Geurtsen's direct phone number?
Sara Geurtsen's direct phone number is (212) 548*****
What schools did Sara Geurtsen attend?
Sara Geurtsen attended Duke University - The Fuqua School Of Business, Virginia Polytechnic Institute And State University - Pamplin College Of Business, Virginia Polytechnic Institute And State University - Pamplin College Of Business.
What are some of Sara Geurtsen's interests?
Sara Geurtsen has interest in Hosting Dinner Parties, Attending Sporting Events, Traveling Internationally, Organizing Charity And Social Events, Scuba Diving, Poverty Alleviation, Hobbies.
What skills is Sara Geurtsen known for?
Sara Geurtsen has skills like Competitive Analysis, Strategy, Project Management, Strategic Planning, Marketing, Financial Analysis, Digital Media, Marketing Strategy, Product Management, Entrepreneurship, Management, Research.
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