In this position I strengthened the brand presence through social media strategy, retail curation, design, and customer service. Managed customer inquiries, website reviews, and social media interactions I was able represent and uphold the brand voice. Oversaw inventory for 6 cafes and online store, handling stock, quality checks, and weekly deliveries of 1,000+ items. Used QuickBooks for inventory tracking and customer order invoicing. Curated quarterly retail capsules, including budget analysis, sales tracking, and vendor coordination. Created social media content, signage, and promotional materials using Adobe, enhancing brand perception. Increased social media reach by 1k per post through strategic content planning and posting on Instagram and Facebook. Through this position I was able to gain skills and understanding for in-house branding.

Earned skills in leadership, management, and organization through leading my team on shift. From keeping the kitchen clean at all times, rotating stock, adhering to food safety, tracking my team's schedule, I was able to uphold Chick-Fil-A's high standards of service and hard work. This position, while different from my other experiences, allowed me to use my design thinkin in a more physical way--organizing shelves for streamlines use, prepping produce in an appealing way, and always understanding that through teamwork and passion a wonderful product can be created.

Collaborated with a team of 20 students to create an integrated marketing campaign for the National Student Advertising Competition placing 1st in the District 4 Competition. On the creative team I made OOH, digital, and print media in line with the client’s creative brief as well as staying centralized with my team’s campaign theme. Utilizing my creative skills and my strategic thinking I was able to help my team bring our ideas to life, as well as seamlessly integrate them into our final brief.

Manage and create media within a team for one of the largest student run organizations at FSU . This position includes posting weekly on social media, creating email flyers on upcoming events to send to a large number of recipients, making posters and event calendars to hang around campus, as well as running and launching a new yearly merchandise campaign. I have basic skills Adobe Illustrator, InDesign, Lightroom, and Photoshop as well as websites like Canva to create all media used.

Worked with the marketing team of a local Tallahassee record company that works to promote local artists and musicians. I was able to see firsthand how to properly promote upcoming albums and get local artist recognition. This internship was remote, which also sharpened my skills on remote communication with team members, staying up-to-date on events with apps like Discord and Google Drive, as well as being vocal with team members to get projects done on time.

This Summer Internship with Creative Agency 2TON allowed me to learn and apply new skills in the Advertising/Marketing field. I made graphics, listened in on Zoom meetings, and learned new techniques for design and layout. By gaining new skills in Adobe apps such as Illustrator, InDesign, and Photoshop, I was able to produce content to be sent to clients for approval. In addition, I also experienced working within a creative team under a Project Manager, tracking my progress on tasks through apps like Monday.com, Harvest, and Slack. Working during the COVID quarantine allowed me to fully grasp how to work remotely while still adhering to a schedule and team creative reviews before finalization. 2TON does nearly everything in-house, so I was able to experience and observe photoshoots, client meetings, as well as learning how to work on-schedule while taking all creative reviews by my Project Manager and applying them to make certain the project is what the client desires.

Summer work as a full-time employee. Worked in shipping and sales department, fulfilling online orders, pulling required parts from stockroom shelves, packing orders to be shipped both locally and internationally. Hours were 9am-5pm, Monday-Friday. Learned how the inner workings of a large retail company's online sales were executed, as well as how to properly keep stockroom parts organized and inventoried.