Sarah Bacon Email and Phone Number

I work for INSYDIUM as Marketing Manager, promoting X-Particles, a particle plugin for MAXON Cinema 4D. Responsible for the creation and implementation of the company marketing plan and strategy. Accountable for all marketing activity offline and online including social media communication, market research, event management, pay per click and email campaigns.

Accountable for all online activity for the UK Home Credit, including the launch of the rebranded Provident Personal Credit website, affiliate, pay per click, display media and email campaigns.Creation of the marketing plan and strategy. The management of annual budget, ensuring all costs logged and campaign budgets not exceeded. Responsible for developing and implementing the execution of online campaigns - including agency briefing, creative preparation through to delivery and interpretation of results.

Planning and execution of direct mail campaigns - including list buying, agency briefing, creative development through to print, delivery and interpretation of results. Managing all national press advertising, magazine inserts and door to door activity, working alongside media buying agency. Managing budget for all channels, ensuring all costs are logged.

Delivery of email campaigns to support retention offline activity. Responsible for the management of content of the empire stores website, liaising with merchandise team to ensure all promotions are communicated online. Planning and execution of direct mail campaigns, including contingency planning, the interpretation of results to improve future strategies customers selections, through to print and delivery. Creative development of marketing materials, from concept through to final artwork. Gift and incentive sourcing.

Design and production of marketing literature, creative copy development and the management of printer relationships. Responsible for the maintenance of content on the company website ensuring all new IT products are represented. Organising national and international exhibitions - booking stand space, briefing stand builders, planning advertising schedules, writing press releases, developing relevant literature and organising staff roots, transport and hotel accommodation. Responsible for the tracking of sales leads and analysing revenue figures, providing reports on the effectiveness of each individual campaign.