Sarah Brooks Email & Phone Number

California, United States

San Francisco, Ca, Us

Les Zeus's revenue management, customer service + experience and sales teamsPlanned and executed high-impact initiatives that unlocked new revenue streams, generating over $1 million in a 12-month period, including product add-ons and opt-in waiver fees.Spearheaded a data-driven sales and demand optimization strategy in 2022 that resulted in a 20% YoY increase in revenue per unit, achieving an all-time high annual revenue of close to $100 million.Collaborated with C-Suite to craft and present data-driven fundraising strategies targeting potential investors, SPAC sponsors, and acquisition partners. This resulted in investments that increased Zeus’ runway.

San Francisco, Ca, Us

Developed and executed business strategies and revenue optimization processes for furnished rental units in 14 metros, driving substantial portfolio-wide revenue growth and profitability improvements.Managed large data sets, business intelligence, and data analysis tools, ensuring data integrity and accuracy; maintained dashboards and visualization, improving cross-department efficiency.Built predictive analysis models based on market and customer research, leading to improved customer segmentation and campaign development. Ultimately improving overall sales strategy and topline revenue.

San Francisco, Ca, Us

Conducted monthly financial reporting for revenue share partners, concurrently analyzing data to identify optimization opportunities, including areas for growth, renegotiation, renewals, and terminations.Collaborated with Data and Marketing to analyze CAC (Customer Acquisition Cost) and optimize LTV (lifetime value).Led five successful market launches, aligning supply and demand resulting in a decrease in time to profitability from 11 months (2019) to 3 months (2022).

San Francisco, Ca, Us

As Zeus's first revenue hire- I launched a revenue optimization strategy that analyzed performance, seasonal trends, and demand patterns to optimize profits. Drastically shifted course in March 2020 to ensure Zeus’ survival—successfully course-corrected by Q3 2020, achieving a 5% higher occupancy rate in H2 2020 compared to H2 2019 while maintaining profits with only a 2% dip in gross margins.

Gurugram, Haryana, India , In

Developed and implemented processes to help translate Oyo’s success in India to the US market. Worked directly with hotel owners and management teams to streamline effective practices.Built P&Ls to develop prospective business plans.

Developed an Excel-based tracking system and SQL database to prepare daily, weekly, and monthly occupancy and revenue reports. Used this information to forecast occupancy, project booking paces, and set rates, which led to increased profitability.

Managed day-to-day operations, monitoring staff performance and productivity to deliver a high-quality customer experience that led to a dramatic improvement in ratings on TripAdvisor, improving from #7 to #2 in San Francisco Specialty Lodging.