My husband and I operate a farm focusing on alfalfa and corn, as well as small grow yard, in Fort Sumner, NM. We also have a cow/calf and yearling operation in several counties in NM and TX.

Led team members to find solutions to emerging social media landscape, also building relative corporate identity.Conceptualized and launched innovative digital marketing campaigns after assessing current industry trends to maximize customer acquisition.Created websites, including copy, structure through robust CMS platforms, as well as ongoing SEO review and content creation.Led external implementation strategies relevant to campaigns.

Conceptualized and launched innovative digital marketing campaigns after assessing current industry trends to maximize customer acquisition.Provide leadership for team of communications professionals to define success measures, manage professional development, and meet team goals.Led strategy for website, including copy, structure, CRM integration and third-party capabilities through robust CMS platforms.Led 70 offices with internal communications and external implementation strategies relevant to campaigns.

Gathered and analyzed market data to influence business decisions.Led team members to find solutions to emerging social media landscape, also building relative corporate identity.Oversaw promotional events to drive media coverage, boost revenue and enhance sales.

Facilitated and managed regional business plan development based on market and industry research.Led staff on development of products and promotions, sales analysis and creative services.Attended conferences and trade association meetings to represent company and promote products.