I chose to make a change of career, and enter the field of digital product management, after completing a Diploma of IT. Extu is a global channel marketing solutions company. This role involves working with cross-functional, global and local teams to assist in designing, building and rolling out products for internal and external stakeholders. I ideate solutions, develop stories for development, help manage scrum processes in an Agile environment, participate in product discovery, lead problem resolutions and support ongoing management of OneAffiniti’s platform.

Contract buying consultant for book category for leading toy retailer.

Dual brand retailer, consisting of Australian Geographic stores, and The Co-op University Bookshops.General manager of marketing department, with responsibility for setting strategic marketing direction for both businesses. Included creation of online and instore marketing materials, brand positioning, campaign marketing, publicity, market research and event marketing.

Travel retailer, primarily based in airports. Developed and managed range of all readable categories, with responsibility for sales, gross margin and inventory for all WHSmith, Supanews and Fresh + (thirty stores in total), with a $20m+ portfolio.Direct reports of two buyers who were responsible for buying Confectionery, Drinks, Fresh Food, Telcoms, Tobacco and Lottery.

Total buying responsibility for readable categories Target and Target Country (over 300 stores in total), with a $60m+ portfolio. Successfully grew category two years in a row, significant YOY growth.

Australia's leading travel retailer, operating multiple brands in airports and train stations. Category management of books and multimedia departments for Newslink, Relay and Watermark stores, for Australia and New Zealand (sixty stores in total), with a $25m+ portfolio.

Commercial arm of ABC. Full responsibility for all buying and merchandising of Books, Audio, Magazine, Calendars & Diary categories for ABC Shops and ABC online (55 stores in total), with a $20m+ portfolio. Liaising with ABC Commercial to create tie in products to sell in stores.

International chain of bookshops. Buying roles included Assistant Airports Buyer, then promoted to Airports Buyer and Non Fiction buyer. Responsibility for Borders and Books Etc stores, and Borders Online (over 50 stores in total). Largest portfolio managed was £35m+.

UK chain of bookstores. Buying done at store level, with key buyers working together on company group buys. Responsibility for children's section.