Sarah Devaney Email & Phone Number

Berlin, De

High Capex 3D Printer Channel Sales Manager responsible for building and executing growingpipeline in North America. Consistently growing channel business through alignment of globalsales team goals and company targets.Core Competencies• Relationship Management• Channel Development/Training• VAR Recruitment & Onboarding• Channel Sales Strategies• Solution Selling• Sales Operations• Leadership• Go-To-Market Strategies

Monte Carlo, Monaco, Mc

Build, manage and support CAD software VARS (Value-Added Resellers) in North and South America. Drive revenue through the VARs by working with them on strategic account planning and implementing channel development programs. Recruit, qualify and develop new and existing VARs, providing them with monthly marketing programs, sales training and strategies.• Responsible for sales and marketing involving Direct and Indirect VAR’s (Value Added Reseller) for 3Dconnexion sales. • Took channel over from outside sales to manage under one umbrella. Worked and developed relationships with each VAR to become an effective extension of the 3Dconnexion sales team. Responsible for increasing channel from $300,000 yearly “reactive” sales to a $2 million dollar active revenue generator. • Exceeded a quota of $300,00 by approximately 167% (800K) in the first year, 25% in the 2nd (1 million), with steady 10%+ growth year over year. • Created VAR Tiering to allow focus on key strategic partners.• Implemented and executed new onboarding process for VAR’s with more in depth qualification process to add more value to our channel and sales team. • Deliver presentations, provide training and other selling tools and strategies to educate VAR’s on 3Dconnexion products. Training has led to more effective sale’s pitches to the end user, an increase of their solution plus 3Dconnexion products as an add-on and a positive overall impact on revenue. • Manage Inside Sales efforts and work in conjunction with the outside sales team to generate leads which are funneled to key partners to close. • Launched training room program through key partners to increase visibility of 3DConnexion products and generate more VAR opportunities.

Tasked with driving traffic to 3DVIA.com by using a variety of online marketing tactics. Responsibilities included implementing, managing and reporting generated activities on the website.Delivered Results• Worked to create and execute contests/promotions/challenges for 3DVIA.com users to generate more users. • Assisted with the creation and execution of 3DVIA PR related activities drive brand awareness.• Assisted marketing and product team with site/blog content creation. Wrote and edited company newsletter, tutorials and web content. • Managed the marketing budget, monthly analytic reports, vendor contracts and purchase orders.

Coordinator for Inside Sales VAR Prospecting Workshop which included organizing all event and travel logistics and budgeting. Logistics included finding facilities, organizing trainers and speakers, creating marketing assets and planning offsite activities. Worked as part of the Inside Sales Team to find new prospects and assist in sending leads to VAR's. Delivered Results• Created and implemented Inside Sales Training Manual as a resource for both new hires and resellers. Managed this document to set the standards for selling and provided training, tips and techniques.• Analyzed opportunity data and closed licenses through creation of Excel spreadsheets and lead effort to document Inside Sales weekly performance. • Assisted in monthly Siebel (CRM) testing as a representative for the Inside Sales Team. • Created call lists from various industry sources including documentation of key information gathered in a logical format and distributed to the Inside Sales development team for calling campaigns. Distributed leads to field sales and resellers.• Handled all licenses for evaluations sent to resellers and customers.