Sarah Parker Email & Phone Number

Austin, TX, US

Managed marketing operations and lead generation strategy across all channels. Led the execution of SEO strategy, email campaigns, website and blog copywriting, website design, paid and organic social media campaigns, marketing funnel development, automation improvements, and managed the CRM and marketing technology.

Assisted in the complete redesign of the company website. Created copy for 20+ website pages including product and industry pages, case studies, and more using keyword research. Conducted in-depth data analysis on all marketing channels and reported KPI’s and recommendations. Created weekly content including creative blogs, SEO content, infographics and.

Integrated a new inventory database with customer data to strengthen CRM, tracking, and efficiency. Performed a website audit and created a content map for their website redesign in Excel. Designed marketing materials in Acrobat, created copy for their website and mobile app. Managed financial documents and the administrative email account.

Designed an 8-week social media marketing campaign to promote restoration projects and attract more young people to the stewardship network. Created content and visuals in Canva for blog posts, Instagram, and Facebook. Scheduled bi-weekly posts on Hootsuite and monitored audience engagement and performance in Excel.

Created a 25+ page marketing plan covering topics from launch strategy to user engagement and retention for the organization's new podcast. Identified marketing channels, SEO opportunities, partnerships, and other media strategies that aligned with the organizations’ goals.

Assisted the Business Development and Marketing team in promoting software products, connecting with global business professionals, and improving network base. Developed email marketing campaigns and A/B testing through HubSpot. Generated a list of over 100 leads across the country and developed a data management procedure in Excel. Created landing pages.

Greater San Diego Area

I am a founding member and former Recruitment Chair of the Zeta Upsilon chapter of Phi Chi Theta professional business fraternity. My responsibilities included planning recruitment events, implementing marketing strategies, creating promotional materials, and arranging interviews for 50+ potential new members.

Eugene, Oregon

Worked collaboratively in a fast-paced environment tending to 500+ customers a day. Contributed positive customer service while adjusting to the demands of consumers. Verbally marketed products and deals to increase sales and meet daily goals.

Eugene, Oregon

Served as the primary intern for the organization's outreach operations. Represented the organization at events of more than 500 people and monitored community involvement. Analyzed and recorded data from events in Excel. Created weekly written reports for the organization summarizing the results of each event. Brainstormed improvements and implemented new.

Bachelor Of Business Administration - Bba, Marketing And Business Economics, Cumulative Gpa: 3.88

Activities and Societies: Phi Beta Kappa Honor Society, Phi Chi Theta Professional Business Fraternity, and Pi Beta Phi Fraternity for Women

Marketing

Study Abroad Semester