Sarah Gillard Email & Phone Number

Sydney, Nsw, Au

Sydney, New South Wales, Australia

Sydney, New South Wales, Australia

- Planned and executed all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.- Strategised and managed high-performing paid campaigns across TikTok, Meta, Google Ads, and Apple Search Ads.- Oversaw end-to-end campaign lifecycle, including launch, optimisation, and reporting, covering creative, audience targeting, and budget management.- Utilised performance data to optimise paid media strategies and CRO tactics through ongoing testing and data analysis.- Managed and optimised budgets to ensure high performance across all platforms.- Managed strategic partnerships, from identification to engagement, aligning with target audience and brand values.- Planned and managed promotional events such as conventions and exhibitions.- Managed relationships and collaborated with key stakeholders and partners.- Successfully handled product launch and rebranding initiatives.

Sydney, New South Wales, Australia

- Collaborated with the Marketing Manager to create and implement innovative omnichannel marketing campaigns.- Assisted in executing and planning comprehensive marketing strategies.- Generated monthly reports with insights, trends, and analytics for all digital advertising platforms.- Implemented content marketing strategies to support SEO goals.- Managed social media accounts - TikTok, LinkedIn, Instagram, Facebook- Developed creative ideas for platform-specific content that resonated with our target audiences.- Executed email marketing campaigns and optimised customer email journeys.- Developed push notification and in-app messaging campaigns.- Assisted with influencer partnerships, from identification to engagement.

Sydney, New South Wales, Australia

- Collaborated with the Marketing Manager to create and implement innovative omnichannel marketing campaigns.- Assisted in executing and planning comprehensive marketing strategies.- Generated monthly reports with insights, trends, and analytics for all platforms.- Implemented content marketing strategies to support SEO goals.- Managed social media accounts - LinkedIn, Instagram, Facebook- Brainstormed creative ideas for platform-specific content that resonated with our target audiences.- Developed monthly Marketing packs that include emails, push notifications, visuals, and internal communication posts for client buy-in and engagement. - Proof-read, edited, and tailored content provided by experts to match client needs. - Produced thought leadership pieces – blogs, PR releases, white papers.

Sydney, New South Wales, Australia

- Increased platform user engagement by developing and delivering inspiring, educational, and relevant monthly wellbeing campaigns. - Developed monthly Marketing packs that include emails, push notifications, visuals, and internal communication posts for client buy-in and engagement. - Proof-read, edited, and tailored content provided by experts to match client needs. - Produced thought leadership pieces – blogs, PR releases, white papers. - Ensured that Springday's distinctive tone and brand persona was reflected in all communication shared with clients.

Sydney, New South Wales, Australia

- Conducted market research and competitive analysis.- Wrote media releases and conducted media outreach.- Handled external communications with media and public relations professionals.- Conducted keyword research to develop blogs for clients, adhering to client tone of voice and brand guidelines.- Incorporated SEO keywords into copy to increase search result rankings.- Collaborated with Account Managers in the development of social content, maintaining consistency with brand marketing and message strategies.

Sydney, Australia

- Utilised exceptional writing, editing, and proofreading skills to produce engaging and error-free content.- Organised material to research and complete writing tasks, adhering to SEO best practices.- Wrote and proofread blog and social media posts, website copy, and news articles.- Composed 8-10 articles per day for people between ages 18 to 35 using appropriate voice tones and word choice.- Interviewed individuals by phone, video chat, and in-person to write stories for both online and print publications.- Used WordPress to create, format, and publish articles.

Bachelor'S Degree, Arts - Media

Higher School Certificate (Hsc)

Education record