My passion for the natural world began at a young age, leading me to pursue a first-class MSci in Zoology from the University of Sussex. This background reflects my deep commitment to sustainability and biodiversity, with a drive to protect natural habitats and address the ongoing biodiversity crisis.In my most recent role as a Research Analyst at Pearlfinders, I produced forward-looking reports on brands’ buying intentions, across all busness sectors and major industry players. I leveraged Nielsen Media Spend Data to forecast budget shifts and identified key opportunities, helping marketing agencies tailor their outreach. I also led independent projects in the form of quarterly “Market Snapshots,” offering comprehensive analysis for clients on a specific brand e.g. Reckitt, or sector e.g. UK supermarkets. Additionally, I worked closely with the customer success team to deliver bespoke reports and strengthen client relationships, contributing to upselling and engagement.Outside of work, I represent Great Britain in Ultimate Frisbee, which has helped me develop strong teamwork, communication, and leadership skills.I’m now looking to further my career in research and data analysis, with a focus on sustainability. If this aligns with your needs, let’s connect!