Responsible for the development and growth of TAG Heuer, FENDI & DIOR all over Pakistan. Yet again proudly took an initiative to launch another international watch brand “ORIS” The brand has not just consolidated its core market share for so long but has tremendously grown all over the country as well.Helping brand manager to identify and propose strategic opportunities to improve cost effectiveness of media plans* Market Overview - Market intelligence as well as expenditure*Monthly… Show more Responsible for the development and growth of TAG Heuer, FENDI & DIOR all over Pakistan. Yet again proudly took an initiative to launch another international watch brand “ORIS” The brand has not just consolidated its core market share for so long but has tremendously grown all over the country as well.Helping brand manager to identify and propose strategic opportunities to improve cost effectiveness of media plans* Market Overview - Market intelligence as well as expenditure*Monthly track reports of sales and activities vis-à-vis its competitors*Tracking advertising performance against targets & analyzing competitive advertising*Analyzing media agencies’ research to understand audience media habits and consumption trends*Maintaining cordial relations with agencies and entering negotiations as and when deals are required*Develop media content requirements for marketing initiatives and identify/acquire media vendors*Research brand’s promotion via internet, newspaper, magazines etc.*Assist Brand Manager to supervise the quality of work produced.*Correspondence, which includes drafting letters, preparing presentation, handling mails, faxes, emails, maintaining Routine filling and various documentations of the company.*Organize internal and external events.*Training the sales team, set up work procedures, collates information, and maintain databases.*Communicate verbally and in writing to answer inquiries and provide information.*Coordinate the flow of information both internally and externally.* Knowledge and experience of relevant software (SCM) applications - spreadsheets, word processing, and database management.*Corresponding with regards to the product and After Sales with brand HO in Switzerland.*Working on presentation with regards to Sales, merchandising, product advertisements, sales targets etc. and send them to Head quarters (India – Switzerland) *Ordering of products, product development and distribution. Show less

* Relaunched 2 more international watch brands FENDI & CHRISTIAN DIOR in Pakistan*Supervised a team of 5 boutiques in Karachi and Lahore cities(leadership Skills)*Generated and materialized consumer sales by understanding the market demands (Selling Skills)*Coordination with sales team for quicker resolution of customer services and queries.(Interpersonal Skills)• Regular training and advisory sessions of boutique staff both technical and soft skills.(Training)• Planning and… Show more * Relaunched 2 more international watch brands FENDI & CHRISTIAN DIOR in Pakistan*Supervised a team of 5 boutiques in Karachi and Lahore cities(leadership Skills)*Generated and materialized consumer sales by understanding the market demands (Selling Skills)*Coordination with sales team for quicker resolution of customer services and queries.(Interpersonal Skills)• Regular training and advisory sessions of boutique staff both technical and soft skills.(Training)• Planning and execution of Customer Management campaigns for bringing on new customers and retention of existing ones.(Planning)• Daily monitoring of region through an array of reports for greater control and trend analysis.(Reporting)• Established and maintained excellent business relations with the brand principals in Switzerland which resulted in boosting their confidence in the market and to get good marketing budgets (Relationship) Show less

What more can a fresh graduate ask for!!! Working for such prestigious brand was a roller coaster ride. Enormous learning in such a short span of time. It was truly a wow experience. I was fortunate enough to work on both the marketing as well as the sales side of the brand and was able to successfully contribute on both the fronts.Achievements:*Worked on TAG Heuer which is the flagship watch brand of the company. The brand enjoys enormous equity share all across the… Show more What more can a fresh graduate ask for!!! Working for such prestigious brand was a roller coaster ride. Enormous learning in such a short span of time. It was truly a wow experience. I was fortunate enough to work on both the marketing as well as the sales side of the brand and was able to successfully contribute on both the fronts.Achievements:*Worked on TAG Heuer which is the flagship watch brand of the company. The brand enjoys enormous equity share all across the country.*Worked on the launch of TAG Heuer boutique in Karachi, which is proudly acclaimed to be one of the best watch boutiques in the country.*Developed SALES MANAGEMENT SYSTEM in order to record and analyze daily sales figures and trends.*Effectively worked on the Advertisements, Marketing, Brand Communication, ATL & BTL mediums. With the objectivity of making TAG Heuer from a new brand to a known brand across the country. Show less

As a GRO… I have always tried to be a classic example of a public dealer with optimal mix of relationship management and sales orientation, which blends knowledge base and relationship skills to balance the objectives of both the client and the organization, having solid commitment with a high passion for results and the ability to offer innovative ideas and solutions to the guest’s / clients.* Handle visiting customer’s etc…