Copywriter
Glasgow, Scotland, United Kingdom
• Created a range of B2B and employer branding content (social media copy, video scripts, webpages, etc.)• Wrote articles on technology, digital marketing, entrepreneurship, innovation, and sustainability • Curated and edited annual reports, speeches, videos, and corporate presentations• Conducted research to support writing, turn data into compelling copy,• Implemented comprehensive SEO strategies to enhance website visibility and improve search engine rankings• Led Mantu's editorial line, guiding junior marketing professionals in content creation, sharing best practices for creating high-quality copy and implementing SEO techniques