Sarah Scherzer Email & Phone Number

United States

New York City Metropolitan Area

- Analyze ad performance for multiple clients, leveraging data-driven insights to formulate strategic recommendations- Build ads and conduct tests (e.g. bid strategy and keyword) to improve campaign performance across various platforms- Manage total ad budget of $40M across numerous digital channels, including paid social, paid search, display, and video.

- Graded projects and assignments for 72 students and provided constructive feedback on mastering Excel tools- Conducted weekly office hours to answer questions, provide guidance, and tips on the most effective ways to use Excel

- Managed a team of four Teaching Assistants, evaluated assignments, including reviewing resumes and cover letters, and offered constructive feedback to 43 students- Guided and supported students as a mentor, helping them succeed in the course and prepare for future job searches

- Designed and wrote weekly newsletters for 1400 BBA students and facilitated communication between the BBA Council and students, with the aim of promoting student involvement and fostering a more engaged community- Supervised a group of 10 new BBA students at overnight orientation, answered their questions about academics and the internship/career search.

Atlanta, Georgia, United States

- Analyzed baby sleep market data of 16,500+ products using Pivot Tables to identify trends and growth opportunities- Designed a new product recommendation and presented to brand managers, receiving positive feedback for clear presentation, thoughtful analysis, and great cross-functional collaboration with R&D and Consumer Marketing Insights

New York, United States

- Researched and created engaging content for multiple accounts, including Daymond John and Catherine Zeta-Jones- Successfully scheduled social media posts using Social Bakers software and generated monthly performance reports

New York, United States

- Developed and executed a comprehensive social media strategy resulting in a 235% increase in impressions and a 4,200% increase in post interactions- Contributed to the successful branding relaunch by reviewing and revising the company's website and social media assets- Analyzed emerging trend of single-family rental market and published results in a.

Darien, Connecticut, United States

- Developed social media strategy for a new product line, which increased Instagram followers by more than 175%- Created monthly reports using Google Slides and Astute Bot detailing live chat statistics, frequently asked questions, and social media posts to be presented to the Live Chat team to show the impact of their work- Compiled a detailed analysis.

New York, New York, United States

- Recorded six focus group participants’ reactions and feedback to facilitate the design of future weight loss plans- Provided personal recommendations for future weight loss plans based on current experience as a WW member

Atlanta, Georgia, United States

- Synthesized databases and Excel spreadsheets of over 200 participants to create participant lists for programs, analyzed total contact hours and number of unique participants and identified potential contacts for new programs- Created name tags, tents, and certificates for 20 programs with over 400 total participants using Outlook Mail Merge

Fryeburg, ME

- Taught drama, art, and cooking to 5-25 campers ages 5-16 years old- Supervised 8 campers ages 10-13 years old during meals, in the cabin, and at night- Planned activities for the intermediate unit (10-13-year olds)

New York, New York, United States

- Supervised and led group activities teaching Jewish history and Jewish life to 20 6th grade students- Supported and aided students in their learning of Hebrew in preparation for their bar/bat mitzvahs- Ensured students stayed on track for completing tasks, such as individual or group projects

Bachelor Of Business Administration - Bba, Marketing, Strategy & Management Consulting

Activities and Societies: Sigma Delta Tau Sorority, BBA Council (VP of Communications), Emory Hillel, The Women's Network, Goizueta.

Exchange Program

Activities and Societies: CBS International Choir, CBS Exchange GroupStudied abroad in the Fall of Junior Year Courses Taken: Corporate.

High School Diploma, Social Science Research

Activities and Societies: Student Leadership, Tri-M Music Honor Society, National Honor Society