Sarah S. Email & Phone Number

Lahore, Pk

Lahore, Punjab, Pakistan

Lahore, Punjab, Pakistan

Market research:Keeping up to date with trend analysis of leading textile journals, to ensure our capacity, acumen and capabilities matches that of the cutting edge. Thorough analysis of leading products, to keep a keen eye on latest technology trends. Ongoing research on brands, products, trends and market insights to plan for future products. Understanding and scaling potential brands for creating sales strategy: studying their revenue, size, stores, product offering, price, sourcing… Show more Market research:Keeping up to date with trend analysis of leading textile journals, to ensure our capacity, acumen and capabilities matches that of the cutting edge. Thorough analysis of leading products, to keep a keen eye on latest technology trends. Ongoing research on brands, products, trends and market insights to plan for future products. Understanding and scaling potential brands for creating sales strategy: studying their revenue, size, stores, product offering, price, sourcing bases, decision makers for growth.Product Development:Designed garments with apparel team for multiple exhibitions and collection presentations.Focused on making products that reflect true functionality of the fabrics that we produce. Presenting in right design, wash and finish to convey desired USP’s Collaboration:Lead the collaborative work with CORDURA(R) to launch a capsule collection. From ideation to international launch at Kingpins Amsterdam, planned and executed all the steps for a successful launch that was featured in norteable textile/ fashion publications. CSR CampaignsAssisted in executing a CSR project for sponsoring Pakistan’s first climbing expedition to Mt. Annapurna in Nepal. This summit was covered by leading local publications.Organized a book donation drive on world literacy day with IEI Pakistan; an NGO working for education and community development in remote valleys. The agenda was to start the narrative of organization transcending financial remuneration, and getting involved with societal causes on a personal level.Outreach: Worked on LinkedIn’s sales navigator to create multiple lead lists, engage with key decision makers, and initiating conversations with them. Planned and executed product presentation and collateral for multiple exhibitions for the USA market including Functional Fabric Fair & Outdoor Retailer. Represented SFML with executive management at OR Summer Show (2022). Show less

Lahore, Pakistan

Segment launch: (Outdoor)Exploring key brands in the outdoor apparel industry in USA and European markets, to understand the product relevance and scope. Segmentation of brands by product categories, and how SFML can solve problems for outdoor apparel brands. Exploring brands/leads both digitally and at exhibitions to initiate conversation with them, how we can add value by being a specialized division catering to their precise needs.First Collection launch… Show more Segment launch: (Outdoor)Exploring key brands in the outdoor apparel industry in USA and European markets, to understand the product relevance and scope. Segmentation of brands by product categories, and how SFML can solve problems for outdoor apparel brands. Exploring brands/leads both digitally and at exhibitions to initiate conversation with them, how we can add value by being a specialized division catering to their precise needs.First Collection launch (Karakoram)The name reflected the core philosophy that was to connect Pakistan; an outdoor adventure haven, 5th largest Cotton producer in the world and home to SFML with Outdoor Apparel Industry. The concept of ruggedness and tough terrains matched with equally strong and functional fabrics that were designed on earthy tones and aesthetics with comfort in mind. The products were all named after valleys, glaciers and peaks from the Karakoram range. Each name had a story that related somehow with product features. Worked with the Design team to create custom physical and digital collateral including swatch cards and flipbooks. Spearheaded social media campaigns including segment and collection launch. Show less

Lahore, Punjab, Pakistan

Fabric sales and merchandising for casual wear segment

Lahore, Punjab, Pakistan

- Planning, management and execution of co-curricular and extra curricular activities - Actively support school administration in daily tasks- Content creation for school publications (Newsletter & Website) - Managing sports calendar- Organizing events - Explore new learning opportunities for students - Communication and collaboration with other branches

Lahore, Pakistan

- Assisted in organizing 2nd SME Conference (International)- Editing and proofreading of research articles for conference proceedings- Compilation of speaker profiles- Rapporteur for 2nd SME Conference - Compilation and proofreading of quarterly newsletter - Coordination among various departments- Compilation of budget recommendations from provincial SMEDA offices for Federal Government (National Assembly's Standing Committee on SMEs) 2017

Lahore, Pakistan

- Assisted in curriculum development (Early Childhood)- Resource building ( Curriculum, Workbooks, Library, Classroom Design & Equipment) - Development of teacher's and staff training workshop material- Assisted the organization of training workshops- Coordination between different branches of the school

Master Of Business Administration - Mba, Marketing

Mba (Semester Exchange Program), Marketing

Bachelor Of Science - Bs, Psychology And Political Science