In charge of business development - Management and coordination on request for proposal (RFP)- Audits and recommendations for SEA/SMA RFP (Benchmarking, competitive analysis, brand positioning, defining strategy) + coordination between the SEO department and SEA/SMA on joint RFP- Project manager on cross missions: technical audit, dual display strategy recommendations, investments/value-for-money analysis, semantic analysis, competitive analysis, SEO/SEA synergy…

- Reporting and support on request for proposal (RFP)- Audits and recommendations for SEA/SMA RFP (Benchmarking, competitive analysis, brand positioning, defining strategy) + coordination between the SEO department and e-reputation on joint RFPManagement - Responsible for following up, supervising, and assisting a team of 10 consultants to implement web marketing strategies in relation with the clients’ objectives - In charge of team meetings on new business concepts, clients’ reports and company policies (frequency: 1 weekly meeting)- Drafting yearly evaluation salary reports for consultants with yearly evaluation meetings Participation in consultants’ pay-raise meetings Project management - Project manager on cross missions: technical audit, dual display strategy recommendations, investments/value-for-money analysis, semantic analysis, competitive analysis, SEO/SEA synergy… Hiring- Hiring of consultants, trainees and work-study contracts- Candidate interviews by phone and in person: an average of 4 interviews per candidates

- Start up - Paid search missions (SEA) for French clients- Audit and recommendations for SEA Request for Proposal (RFP)

- Responsible for following up, supervising, and assisting a team of 10 consultants to implement web marketing strategies in relation with the clients’ objectives- In charge of team meetings on new business concepts, clients’ reports and company policies- Drafting yearly evaluation salary reports for consultants with yearly evaluation meetings- Participation in consultants’ pay-raise meetings- Hiring of consultants, trainees and work-study contracts- Drafting of position descriptions for various consultant profiles + distribution- Pro-active search for required profiles through websites such as viadeo, linked-in doyoubuzz…- Closely collaborated with the recruitment agency- Drafting of a technical job questionnaire for pre-selection of candidates- Candidate interviews by phone and in person- In charge of identifying and coordinating job training internally and externally- Assisting and training new hires in SEA - In charge of keeping up with products innovation and sharing new techniques in the area of SEA- Audits and recommendations for SEA request for proposal (Benchmarking, competitive analysis, brand positioning, defining strategy) + coordination between the SEO department and e-reputation on joint RFP- Implementing tests to define and disseminate best practices within the team- Centralizing and making available training materials- Monthly, bi-annual and/or annual client meetings: presentation of results + action plan- Taking clients’ briefs- Reporting and support on RFP

- Managing and optimizing paid referencing on search engines (Google, Yahoo!, Bing)- Management and development of BtoB and BtoC clients’ accounts- Management of ROI and visibility campaigns- Management of re-marketing campaigns (Google + Criteo)- Management of display campaigns- Management of mobile marketing campaigns: mobile site + download applications - Budget management- Analysis and reporting on performance indicators (ROI, CPA, Positioning…)- Defining and drafting model-type explanatory documents for clients- Audits and recommendations for SEA RFP- Market Research Studies - Knowledge in affiliation, SEO, e-reputation- Dispensing training on tools, platforms and process to clients and in-house- In charge of 4 trainees- Client meetings: presentation of results + action plan + weekly client calls

- Part time work while in school- Implementing and up-dating websites. Drafting of content- Implementation of marketing strategies