- Ensured Brand Consistency Across Projects: Worked within brand guidelines to deliver cohesive and recognizable brand identity, enhancing Microsoft 365's visual coherence and market presence across all design assets.- Elevated Storyboard Execution for Microsoft 365: Designed and executed storyboard visions that aligned with best practices and brand standards, significantly improving campaign effectiveness and visual storytelling.- Influenced Leadership with Strategic Artwork: Demonstrated strong motivation and confidence in presenting strategic artwork to senior leadership, effectively communicating design vision and aligning with customer needs and market trends to drive impactful decisions.- Delivered Insights with a Comprehensive Trends Deck: Presented an in-depth trends deck to the Microsoft team in April 2023, showcasing thorough research, innovative ideas, and competitive landscape analysis that informed strategic design decisions and future initiatives.- Achieved Record-Breaking Engagement: Designed and launched a highly successful interactive paid creative for the Back to School campaign, resulting in record-breaking engagement and setting a new benchmark for future campaigns with innovative design solutions.

- Produced storyboard ideas for Microsoft 365 Consumer paid media (display, social, and native)- Concepted organic social posts for Haddad & Partners- Designed PowerPoint templates

- Leverage market research and trend analysis to develop distinctive, tailored brand identities that resonate with target audiences.- Design customer-centric solutions with empathy, recognizing individual needs and consistently thinking outside the box to deliver creative, impactful results.- Plan and create engaging social content (TikTok, Meta, Pinterest) based on in-depth social research, effectively connecting with a global audience and driving brand awareness.

- Collaborated with the merchandise team to design apparel for both in-store collections and local events, ensuring brand alignment and customer appeal.- Designed exclusive gear and sell sheet for the Syracuse Half Marathon, enhancing event branding and driving merchandise sales.

- Concepted digital advertisements- Organized layouts for office schematics- Retouched images- Resized campaign assets

- Resized creative for exhibits

Assisted in studio and light set up. As the lab monitor, responsibilities such as Photoshop editing, assisting classmates, and organizing the layout for the school gallery.