Elevating brands and pioneering change in the business landscape is my passion. Teaming up with Amanda Wojtas, the visionary founder and CEO of Eternal Fleur, we are on a mission to redefine luxury floristry.My track record in the startup realm speaks to my commitment to operational excellence. From implementing OKRs to streamlining processes, developing lucrative opportunities, and enhancing profit margins, I've consistently transformed startups into compelling investments for both customers and investors.At Eternal Fleur, my focus is on amplifying our profile as a sustainable luxury flower company. I bring forth specific strategies for fostering growth, driving sustainability, cultivating strategic partnerships, and innovating product and service offerings.My dedication to Eternal Fleur's vision aligns with the values of environmentally conscious and socially responsible individuals and entities. Together, we're not just building a brand; we're creating positive change for a better world.Key Achievements:Strategic Partnerships & Revenue Growth:Orchestrated pivotal partnerships with industry leaders Harry Winton, Pura, and Biossance, fortifying the B2B vertical.Financial Management & Liabilities Reduction:Successfully re-negotiated debt terms, leading to a reduction in liabilities, to improve the financial health of the organizationOperational Efficiency & Cost Reduction:Implemented cost-saving measures that achieved a 24% reduction in operating expenses, optimizing the company's overall efficiency.Innovative B2B Ventures & Funding Success:Identified and capitalized on a new B2B vertical and business model, culminating in securing compensation and funding through winning the Rev Tech Ventures Pitch.I look forward to steering Eternal Fleur toward even greater success and contributing to a future where beauty meets sustainability. Let's bloom together! 🌸✨ #EternalFleur #Sustainability #InnovationLeadership

As Chief Brand Officer Sarah has created and is responsible for a brand's image, experience, and promise. Sarah oversees and is a part of all strategy, field marketing, advertising, design, digital marketing, public relations, customer service, content creation, social strategy, all messaging, user experience and feature development.In November 2017 Sarah was also promoted to Executive Vice President and her responsibilities expanded to include managing the Los Angeles team, C-level and below, as well as contracted agencies. Sarah will also manage all outward facing communications and partnerships, in addition to the oversight of the Pavemint brand.

As the brand manager for Pacific World Cosmetics’ Sensationail, Fingrs & Fuse digital campaigns she coordinated over 30,000 pieces of cross-branded social content & managed organic outreach that resulted in over 80,000,000 impressions & allowed PWC to shift their entire strategy from costly broadcast campaigns to highly targeted & cost effective digital. Sarah also manages many other clients for Phantom Firm to include tv shows and emerging tech products.

As the Head of Content and Partnership for Google Ventures’ “Strut,” Sarah worked directly with the CTO to categorize 7,000 brands & through elevated user experience helped transform 45% of downloads into daily users (compared to the industry average of 14%) through on-trend daily content & community management. Working hand in hand with the CEO and CTO to lay the framework for how we shop by style and taste profile, creating a seemly discovery shopping experience that is now used by Amazon.