As the President of Trichome Analytical, and Founder and CEO of True Labs for Cannabis, I am extremely proud to be a part of this amazing industry, knocking out stigma, playing a part in ending prohibition, and doing good for patients and consumers. My goal is to provide transparency, ensure quality, and enable trust in legal cannabis.With over 25 years of sales and leadership experience in various sectors, including cannabis, financial services, software, consulting and customer experience, I have a proven track record of driving growth, innovation, and customer satisfaction. Goal: to conquer the world ;) In all seriousness, my goal in life has always been to push myself harder to achieve even better results and exceed expectations. There is not one finish line in life, but many. Favorite Quote: "If your dreams don't scare you, they're not big enough!" -Ellen Johnson Sirleaf, 2011 Nobel Peace Prize winner, and former president of Liberia from 2006 to 2018.