As the Founder and CEO of a thriving consulting agency, I've led teams for 7 years, specializing in digital strategy, branding, marketing, and creative direction as well as production.Relationship Management: Cultivate and foster strong relationships with clients, partners, and internal stakeholders, ensuring effective communication and collaboration.Marketing Campaign Oversight: Supervise and actively engage in marketing campaigns, while also leading talent artist development projects to achieve desired outcomes.Contractual Expertise: Demonstrate proficiency in understanding co-brand contracts, enabling efficient management of contractual obligations within partnerships, and skillfully negotiating new commercial terms when necessary.Event Coordination: Proficient in planning and executing successful events, ensuring seamless logistics and a memorable experience for attendees.Creative Production: Demonstrated expertise in leading and managing creative production processes, from concept development to final execution, resulting in impactful visual campaigns.Visual Campaign Direction: Skilled in providing clear and effective direction for visual campaigns, ensuring brand consistency and compelling messaging across various marketing channelsClients: United Nations, MAYOR Browser of Washington DC Mavrick / BPG, Warner Records, David Sabastian, Def Jam, YG, KELIS, Essence Mag, Golden Voice / Coachella, Levis, Converse / Denim Tears, SOHO House, Skidrow Fashion Week, LA Mission, Birtch Box, Def Jam, Epic Records

MADE Fashion Week | Milk StudiosTeam Management and Brand Partnership Content Production: Successfully managed a team of 20 individuals during New York Fashion Week, ensuring the seamless production of brand partnership content as per contractual requirements and client deliverables.Cross-Functional Collaboration: Collaborated closely with designers and production teams across multiple business units to develop compelling campaigns, effectively driving traffic towards social media pages and press outlets.Online Platform Launch: Spearheaded the successful launch of an online platform during Fashion Week, streamlining the organization of approved footage and creating a centralized library for easy access and management.Branding Standards and Style Guide: Developed and implemented a comprehensive style guide outlining branding standards, contributing to overall performance metrics and enhancing brand consistency during the event.Clients: NYFW + MADE /, AMEX, LEXUS, Dry Bar, HP, Clinton Foundation - Save the Elephants Campaign, Macadamia Hair, Smart Water, Milk Make Up, Maybelline, Smart Water, MAC COSMETICS, Veuve Clicquot

Brand Image Management: Proficiently maintained the brand image of a roster of 30+ artists, ensuring consistency and alignment with their individual identities and overall brand strategy.Enhanced Credibility and Client Awareness: Demonstrated success in increasing credibility and client awareness by spearheading impactful marketing campaigns, closely collaborating with Night Clubs and Concert Venues to effectively promote artists and their performances.Clients: BEATS, Apple Music, Swiss Beats, Lil Jon, Jermain Dupri, Maria Carey, Nick Cannon, LIV Miami, Dj Irie, Miami Heat, TAO Group Irie Foundation

Oversee the management of Dallas Austin’s personal social pages.Plan, develop, and implement social marketing strategies to expand social fanbase, increase social engagement, and support digital campaignsManage, create, and schedule daily content creation on:Twitter, YouTube, Tumblr, Instagram and FacebookFoster relationship with bloggers, online press, and other off line press. Compile and measure success of social activities on a weekly basis.

Develop and manage social media marketing strategies to effectively drive brand awareness, engagement and traffic on all social media pages. Identify and tap into new channels to optimize ROI while engaging social users. Popularize social activities to increase brandawareness while maintaing client relations. Post and monitor all social profiles for clients during social media driven events. Clients range from :Bacardi, Trend Summit, EDS Credit Union, NokiaCreate Relationships with online communities by identifying key taste makers and influencers.