Passionate about helping both early stage and established B2B brands build and execute successful go-to-market strategies across digital and traditional channels based on how and why people buy.
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OwnerTransformative Marketing, LlcAtlanta, Ga, Us -
Svp Marketing And CommunicationsR1 Rcm Jan 2023 - PresentMurray, Utah, UsR1 is a leading provider of technology-driven solutions that transform the patient experience and financial performance of healthcare providers. R1’s proven and scalable operating models seamlessly complement a healthcare organization’s infrastructure, quickly driving sustainable improvements to net patient revenue and cash flows while reducing operating costs and enhancing the patient experience. -
Chief Marketing OfficerCloudmed Sep 2021 - Jan 2023Atlanta, Ga, UsCloudmed was acquired by R1 RCM in June, 2021 in an all-stock transaction valued at approximately $4.1 billion in June, 2021. Cloudmed was a first-of-its-kind, single-source enterprise platform provider of Revenue Intelligence™ solutions for hospitals. The company's approach combining human expertise with advanced technology utilizing machine learning algorithms provided a smarter, more predictive way for healthcare providers to realize all potential revenue. -
Chief Marketing OfficerUrjanet Aug 2017 - Nov 2020Atlanta, Ga, UsUrjanet, a privately held company backed by Equifax, Oak HC/FT, Pete Kight, Grotech and Correlation Ventures, was acquired by Arcadia to create the world's largest utility and telecom data aggregator.Successfully repositioned the company as a leading fintech solution provider, adding new revenue segments and closing a Series D funding round with key strategic investors. Responsible for all aspects of marketing including product marketing, sales enablement, demand generation, social media, PR and communications, messaging, brand, positioning and creative. Worked directly with sales and product development to identify key initiatives to drive new customer growth, revenue and customer retention. -
Board Of DirectorsElectronic Transactions Association Jan 2017 - Dec 2017Washington, Dc, Us -
Svp, Chief Marketing And Product OfficerWorldpay May 2015 - Mar 2017Cincinnati, Ohio, UsWorldpay Group plc is a payment processing company that was acquired by FIS in July 2019 for $43 billion. It was listed on the London Stock Exchange until 16 January 2018 when it was acquired by Vantiv to form Worldpay, Inc.Led integrated Marketing and Product teams for the US division as Worldpay transitioned from private equity ownership, IPO and trading on the London stock exchange. I was responsible for Demand Generation, Customer Engagement, PR & Social Media, Events & Field Marketing, Creative Services, Product Marketing, Product Strategy & Management, Solution Consulting and CRM. -
Vice President Product StrategyWorldpay Jul 2013 - May 2015Cincinnati, Ohio, UsLed the product roadmap for the organization, both to drive new sales and for cross-sell to existing customers. Responsible for building the team of product strategists, change management, product P&L, and implementing a stage-gate development process to drive more timely delivery of products to market. -
Vice President Of Marketing And Loyalty Programs - Cartera CommerceCartera Commerce, Inc Jan 2011 - Apr 2013Lexington, Ma, UsCartera Commerce, a VC and Private Equity backed provider of card-linked offers for Financial Services, Travel, Hospitality and Loyalty Programs was acquired by Ebates in 2017 and is now a division of Rakuten.Built an integrated marketing services team from the ground up, with a focus on digital channels. From initial business development with top banks, airlines, hotels, and their agencies to marketing program design and execution, drove consumer shopping engagement in frequent flier, loyalty and rewards programs. -
Evp Product And Programs - Vesdia CorporationCartera Commerce, Inc Jan 2004 - Jan 2011Lexington, Ma, UsVC and Private Equity backed provider of card-linked offers for Financial Services, Travel, Hospitality and Loyalty Programs. Merged with Cartera Commerce in 2011.Built and and ran our financial services, travel and hospitality, and loyalty verticals. This included product strategy and management, marketing, business development, client implementations, and sourcing and merchandizing of merchant offers and creative assets across the Vesdia network. -
Program ManagerBorland Software Dec 2000 - Jan 2004Newbury, Berkshire, GbBorland Software, a provider of software delivery tools to optimize the software development supply chain, was acquired by MicroFocus in 2009.Worked directly for the CEO leading special projects across the business, including business development and partner channels for provider of software delivery tools to optimize the software development supply chain. Acquired by MicroFocus in 2009.
Sarah Arvin Education Details
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Emory University - Goizueta Business SchoolMarketing Strategies Executive Education -
University Of California, Santa CruzBiology -
Stanford University
Frequently Asked Questions about Sarah Arvin
What company does Sarah Arvin work for?
Sarah Arvin works for Transformative Marketing, Llc
What is Sarah Arvin's role at the current company?
Sarah Arvin's current role is Owner.
What schools did Sarah Arvin attend?
Sarah Arvin attended Emory University - Goizueta Business School, University Of California, Santa Cruz, Stanford University.
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