Sarah Bhatia Email & Phone Number

Louisville, Kentucky, United States

• Specializes in large scale, complex projects
• Responsible for shaping strategy and vision for startup ventures products
• Provides product perspective for new business development

Louisville, Kentucky, United States

• Works with clients to establish the overall vision, strategy and direction of the products
• Writes and owns product epics and features that shape the product development
• Responsible for driving UX/UI design to align with the overall product vision

Louisville, Kentucky, United States

• Manages multiple scrum teams in the development of an enterprise-scale data integration platform
• Drives multi-year product vision, strategies and roadmaps within the context of broader organizational goals
• Coordinates with end users and stakeholders to release features that deliver value to both business and users
• Leads and motivates multiple teams of engineers and product team colleagues

Louisville, Kentucky Area

• Planned and executed successful large scale digital and traditional advertising and marketing campaigns
• Led annual strategic planning, including development of multi-million dollar scopes of work, as well as brand-wide marketing strategy
• Experience in digital and traditional marketing, as well as packaging, POP, public relations and more
• Coordinated campaigns across cross-functional teams including media, digital, public relations, analytics, creative and more
• Lead Account Manager for Four Roses Bourbon, Louisville Tourism, Spalding University and Commonwealth of Kentucky among other clients

• Curated and managed delivery of all email content for the U.S. - 15 million subscribers daily
• Developed, executed and managed social media campaigns across various platforms - 3.5 million fans
• Lead strategy development for content acquisition and campaign execution
• Implemented new process for quarter-long planning strategy in top-grossing markets
• Ensured maximum revenue optimization for social and push email products
• Moved to Publishing team in fall 2016, increased role in creative decisions

Coordinated production and sales teams in order to optimize available email inventory and maximize revenue on both a micro and macro level

Worked with sales and operations teams, executed large national and corporate campaigns

Provided valuable research on every aspect my division, eventually developing my own specialized role of Product Planning Assistant

Master Of Business Administration - Mba

Bachelor Of Arts (B.A.), Communication, Journalism, And Related Programs

Activities and Societies: Student Government Association

Predictive Analytics Certificate Program

Certificate, Distilled Spirits Business