Sarah Moran Email & Phone Number

Pleasanton, Ca, Us

► Oversee full sales cycle – from prospecting, to negotiation, to contracting, and closing.►Manage relationships with Omnicom (Hearts & Science, OMD, SSCG) and WPP (CMI, Wavemaker,Mediacom) Agencies that use Veeva software; reinforce education and secure YOY contract renewals.►Book of business exceeds $20M; personally responsible for closing $1.5M of new revenue during my first year with Veeva; Currently on track to close $5M in new business by EOY ‘24.►Pioneered education workshop format with agency leadership; brought in new tools to measure agencysatisfaction every quarter. Format was used across entire agency team.►Rebuilt agency model to create synergies at the holding company level (vs agency by agency).►Spokesperson at company-wide retreat on the topic of “Perfecting the Agency Relationship.”►Earned multiple accolades, including a shared award as the Sales Team of the Year (2023).►Employee resource group participant; Veeva Women’s Community Group and Veeva Mentorship Program.

Basking Ridge, Nj, Us

► Innovated agency structure by consolidating 150 agencies to a holding company model (IPG and Publicis).►Reallocated $20M in marketing budget to diverse agencies; increased staff diversity by 80%.►Introduced Verizon to influencer marketing; recruited a new agency-of-record that ultimately established apresence for Verizon on TikTok & Instagram.► Led semi-annual agency reviews across 2K+ participants to evaluate agency performance.►Saved Verizon time (18,000 hours) and money ($17M) through aggressive contract negotiation.►At the brink of the COVID pandemic, I initiated and rolled out a work-from-home solution for 700 employees.

Deerfield Beach, Fl, Us

► Managed 10-12 project managers across 5 clients at a time; focused on reaching objectives as a team. ▷ Characterized, developed and maintained client digital presence (+744% website traffic). ▷ Upheld relationships with Twitter, Hootsuite and other vendors; opened the door to beta testing. ▷ Crafted monthly social media ROI reports to align with clients’ key performance indicators. ▷ Trained clients to engage with followers through Reddit AMAs, Twitter Chats and FB Live.► Collaborated in new business pitches; helped secure 15+ new clients.► Established client benchmarks, reviewed analytics and recommended next steps for digital strategy.

► Built digital campaigns (email, SMS, web, social, SEO, paid) to drive traffic, awareness, conversion.► Created new services to offer clients as value-adds, resulting in contract renewals. ► Attended conferences like Advertising Week and Social Media Week to discover trends and share learnings.► Innovated use of proprietary analytic tools, contributing to $20K in savings and 500+ hours saved annually.

►Pioneered the “Community Team” – equipping our social media department with daily outreach strategies, analytics, and the latest trends in tools and technology trends drive traffic and generate awareness towards clients’ goals. ►Developed influencer outreach program, client disaster plan, CTA strategies, UTM campaigns, content optimization tactics, established client KPIs, and more.

Bachelor Of Science (Bs), Business Administration

Facebook Advertising Certification, 2016

Drama And Dramatics/Theatre Arts, General