Sarah Saylor Email & Phone Number

Cleveland, Oh, Us

Spearhead the creative direction and execution of visually captivating social media campaigns.Craft compelling blog posts and copy with relevant keyword and SEO best practices, and execute targeted email campaigns in MailChimp and Constant Contact to enhance brand reach and resonance.Implementation of innovative social media strategies aligned with brand vision, driving customer relationship management and resulting in 35% overall reach and 15% new follower growth monthly.Expertly style photography for beauty, food, wellness, and jewelry categories, maintaining consistent visual quality.

Cleveland, Ohio, United States

Creating custom jewelry pieces.

Cleveland, Ohio, United States

Create social media posts targeted to potentially new and repeat customersContribute to menu development and refine recipes, elevating the bakery's offerings.Demonstrate extensive knowledge of bakery items, ingredients, and preparation methods producing high-quality pastries, adhering to recipe standards, and ensuring inventory sufficiency.Effectively manage high-traffic periods, ensuring efficient customer service and satisfaction and up-selling while resolving any discrepancies with a solutions-oriented approach.

Macedonia, Ohio, United States

Wrote blogs and newsletters for five different agency clients using MailChimp and WordPress. Generated comprehensive social media content calendars, crafting content and scheduling posts using Buffer and Planable.Developed strategic social media plans, and conducted in-depth hashtag research for increased visibility and discovery.Proactively recommended and implemented engagement strategies to amplify brand awareness, foster lead generation, and community building.

Cleveland/Akron, Ohio Area

Hired, trained, managed, and coached a team of 30+ brand ambassadors. Maintained and monitored daily in-store demo reports.Analyzed and optimized daily merchandising reports across multiple regions, enhancing marketing effectiveness.Formulated creative advertising campaigns, collateral, and monthly email newsletters, and maintained website updates in Shopify. Led content creation and copywriting for social media platforms, enhancing brand identity and presence, and driving 15% consistent new follower growth each month. Developed the influencer marketing program, identifying key influencers and successfully distributing 20+ PR packages weekly, hitting company targets and boosting lead generation.Managed inventory of marketing collateral and supply needs to support the merchandising team and brand ambassadors.Serviced and maintained in-store merchandising in accordance with brand standards, and strengthened relationships with in-store buyers.Orchestrated local and national events, managing logistics and ensuring seamless execution.

Hudson

Directed, reviewed, and approved photos for in-store marketing and collateral. Mentored the creative team and provided creative insight to meet and exceed visual quality expectations.Sourced and arranged photography props on set, enhancing visual aesthetics.

Strongsville

Compiled research and creative ideas into InDesign specification sheets for products produced in China.Identified trends and designed trend boards utilizing Adobe Creative Suite, contributing to innovative product ideas.Photographed samples and created impactful presentations in PowerPoint for company and customer use.Crafted unique jewelry pieces by hand, showcasing creativity and design skills.

Executed and streamlined the direction, production, and logistics of over 1,000 fashion and beauty catalog and online photography shoots, including on-figure, off-figure, and product.Implemented creative responsibility for wardrobe and prop shopping, creating props and on-set styling while optimizing budgets.Partnered with buyers and merchants to conceptualize brand identity and vision from concept to completion.Timely coordination and project management across multiple departments and vendors to secure samples, photo locations, photo studios, scout talent, negotiate rates, and book travel. Analyzed and refined internal product line reviews and daily photography shot lists, resulting in a 20% increase in photoshoot productivity as well as overseeing photographers and approving images for multiple catalogs. Managed post-production photography needs and follow-ups with the creative team and photographers.

Middleburg Heights

Proofed photo spreads and individual images for 5 company catalogs to ensure accurate product representation, making necessary, efficient changes to remain on budget.Maintained timely communication with the Color Department and ensured that the corrections were completed within the production schedule.

Various digital photo editing, scanning, and layouts for companies, mainly including The Cleveland Clinic, and We’re Rolling Pretzel Company.Set up customized print profiles and papers for digital output on Epson printers.Organized weekly production meetings to prioritize projects for the week

Fairview Park, And North Olmstead Ohio

Provided excellent customer service by assisting clients with skincare concerns, helping to select skincare and color cosmetics based on their needsWas selected to attend off-site training sessions to learn new color trends and application techniques, as well as new advancements in skincare and scienceDesigned layouts for flyers for special promotions and gifts with purchase. Set up and maintained visual displays on the counter and on the shelvesAchieved a 2-item per customer sales goal.

Provided photo "previews" to contractors and clients using tools in Photoshop to create matches to actual exterior paint samples and using specific color profiles and specialized printingAssembled Builder Books of suggested color trends for potential new projects.

Associate'S Degree, Graphic Design

Education record

College/University Preparatory And Advanced High School/Secondary Diploma Program

Activities and Societies: Yearbook, Art Club