Sarah Fernandez Email & Phone Number

Alpharetta, Ga, Us

As the Marketing Manager at a full-service agency, I oversee all projects and team members, ensuring seamless coordination and effective client communication. Focusing on diverse industries, including Healthcare, Logistics, Telecommunications, Manufacturing, and Aerospace, I manage all end-to-end marketing campaigns and projects to meet client objectives and drive results.

Atlanta, Georgia, Us

Responsible for leading and implementing strategic marketing initiatives to drive growth, build brand recognition, and support our mission. I collaborate cross-functionally to develop and execute effective B2B marketing strategies, focusing on generating leads, nurturing relationships, and expanding our market reach. Through innovative campaigns, targeted messaging, and data-driven insights, I promote Motivo Health's unique value proposition, highlighting our impact on solving the therapist shortage and ultimately driving revenue growth for the company.• Executed comprehensive marketing strategies to drive revenue growth and increase brand visibility.• Implemented inbound marketing strategies that resulted in a significant increase in lead submissions by 30%.• Led SEO initiatives, achieving a QoQ growth of 39% in website traffic and a 44% increase in unique users.• Developed and launched a white paper for thought leadership, resulting in over 500 downloads in one month.• Established an automated email workflow for customer outreach, improving engagement and lead activity.• Developed comprehensive brand guidelines for a new brand refresh, ensuring targeted messaging and visual consistency to resonate with the target audience.• Launched a go-to-market campaign for Motivo Learning, incorporating a digital marketing campaign and brand advocate initiatives.• Managed relationships with third-party companies, including the SOW, deliverables, reporting, cadence, feedback and optimization plans.• Implemented a strategy for social media, content, and website, enhancing the brand's online presence.

Roswell, Ga, Us

OTR Capital | Marquee Insurance Group | PayHawk | TruckerFiI led growth across five subsidiaries in the financial, insurance, and payment processing sectors of the logistics industry. Promoted to establish and lead marketing departments in these companies, I ensured seamless campaign execution through cross-departmental collaboration and implemented SEO within the website for OTR Solutions. Additionally, I cultivated strategic partnerships for co-branding initiatives while directing marketing operations.• Recognized for launching revenue-boosting marketing programs, increasing company-wide revenue by >120%.• Developed high-performing email marketing strategies for partner campaigns with >68% open rates.• Achieved a 35% average open rate for all client email marketing initiatives.• Created and optimized landing pages, increasing conversion rates by 45%.• Aligned sales and marketing to convert cold calling leads, resulting in a 1/3 sales increase.• Managed end-to-end project lifecycle for projects, encompassing planning, resourcing, delivery, andmeasurement.• Implemented internal SharePoint to streamline processes, organize resources, and provide transparency for new services.• Introduced project management tool to optimize the creative team's workload and efficiency and incorporated the tool company-wide.• Launched influencer programs across social media platforms to drive word-of-mouth marketing

• Increased revenue by 25% in 6 months through improved marketing strategies and administrative management.• Created first digital email newsletter resulting in a 45% average open rate.• Introduced the first Instagram strategy for a new location with 98% engagement.• Executed community involvement and managed charitable donations.

Nurtured a relationship with a Southern Living magazine journalist, resulting in a prominent publication spot.Increased trade show attendance through digital and traditional advertisements by 20%.

Atlanta, Georgia, Us

Sarah Reuter created the content strategy for each client and managed freelance writing team. • Maintained and created content calendars for clients’ onsite blogs.• Created pitches to outreach to online media publications and secured placements for clients with a success rate of 61%.

Wilmington, Ohio, Us

Sarah Reuter focused on the support sales initiatives, creating potential client outreach materials and organizing company trade shows and conferences.• Implemented the company's first email marketing strategy.• Developed marketing inventory processes.• Managed marketing budget for building renovation project.• Executed corporate website and blog, while increasing blog viewership by 15% in 1 month• Maintained advertising calendars for all of pool editorials

Atlanta, Georgia, Us

Increased The Georgian Terrace’s unique Facebook likes by 10% in two monthsConducted thorough research for clients for media hits Prepared high-quality press releases, media alerts and event listings using AP Style Researched and expanded multiple national, regional and local press listsDeveloped monthly social media (Facebook and Twitter) for three clients and scheduled posts manually via Hootsuite