Co-Founder, Co-President
CurrentGalileo is a psychology-based research company founded in 2006 by Dr. Sarah Fitzharding and Cathy Lennox. Inspired by the notion that inspiration sparks at the intersection of disciplines and expertise, we bring together experience and applied thinking from the fields of advertising planning, marketing, market research and psychology to provide a unique and powerful new approach to communications strategy and consumer research.Galileo focuses uniquely on what we call ‘High Consideration’ categories - products, services or issues in which people have a lot at stake, and which require complex and emotionally charged decisions to be made - including luxury goods and healthcare.We conduct qualitative and quantitative research, and our clients include: Lexus, Toyota, Harry Winston, Audemars Piguet, Google, Boucheron Paris, Platinum Guild International, Leo Schachter Diamonds, Intermix, Nokia, Genentech, Wyeth Pharmaceuticals, GlaxoSmithKline, Kraft, Nestle, JWT, Womenkind, Interbrand, and Teach For America.
