Sarah Gibson

Sarah Gibson Email and Phone Number

Customer Solutions Marketing Lead @ E Source
Rochester, NY, US
Sarah Gibson's Location
Rochester, New York, United States, United States
Sarah Gibson's Contact Details
About Sarah Gibson

Marketing is a beautiful--and sometimes challenging--combination of art and science. I specialize in the marriage of those things, bringing together and managing teams that can design and strategize to create amazing solutions for the humans we seek to move. I love the process of listening to and elevating everyone's ideas, to develop engagement programs that are unique and effective.

Sarah Gibson's Current Company Details
E Source

E Source

View
Customer Solutions Marketing Lead
Rochester, NY, US
Website:
esource.com
Employees:
443
Sarah Gibson Work Experience Details
  • E Source
    Customer Solutions Marketing Lead
    E Source
    Rochester, Ny, Us
  • Illume Advising, Llc
    Principal, Marketing Engagement And Business Development
    Illume Advising, Llc
    Rochester, Ny, Us
  • Cpl
    Chief Marketing Officer
    Cpl Dec 2023 - Present
  • Cpl
    Director Of Marketing
    Cpl Sep 2020 - Feb 2024
    Rochester, New York, United States
    I lead CPL's Marketing team, which includes a full-service creative studio dedicated to building CPL's brand across our footprint spanning six states, 20+ offices and five industry practice areas. I also oversee a business development team responsible for creating proposals in pursuit of CPL's growth.
  • Butler/Till
    Vice President, Client Services (Verdant Brand Communications Division)
    Butler/Till May 2011 - Sep 2020
    Rochester, Ny | San Francisco, Ca
    - Led agency team managing Verdant’s client portfolio as well as key clients within parent company Butler/Till’s portfolio, with particular focus on energy and sustainability sectors- Managed teams in Rochester, New York City and San Francisco- Key member of Verdant leadership team, supporting business strategies, growth and new business efforts- Direct client services team managing a business portfolio in excess of $5 million (revenue) and $150 million (billings)- Led specific new business efforts and participated in or led pitches securing over $3 million in new business revenue- Provided subject matter expertise and thought leadership, speaking at industry conferences and delivering training to clients and stakeholders- Clients included: New York State Energy Research and Development Authority, Pacific Gas and Electric, Sodexo Corporate Social Responsibility, Vermont Energy Investment Corporation, San Diego Gas and Electric, Northwest Bank
  • Roberts Communications
    Sr. Account Executive
    Roberts Communications Jul 2008 - May 2011
    As a Senior Account Executive at Roberts Communications, Inc., I managed several clients' strategy, planning and day-to-day execution of marketing efforts. I was also involved in all up-front strategic planning for clients in healthcare, financial services and elder care.
  • Bca Marketing Communications
    Account Director
    Bca Marketing Communications Oct 2003 - Jul 2008
    BCA is a boutique-style advertising and PR agency. While working on account service there, I undertook the following functions:• Managed over 11 client accounts in regards to brand strategy, messaging and positioning • Liaised with clients daily to work on new and existing strategies and move projects forward • Created and updated media plans and budgets for worldwide marketing initiatives• Oversaw creative department in development of ads, collateral and other assets for all clients• Pursued new business opportunities and created/pitched proposals to potential accounts• Maintained a list of over 300 new business contacts and communicated with them on a regular basis• Supported the public relations teams in planning and executing events• Trained and oversaw administrative and production staff• Clients included: South African Airways, Qatar Airways, Half Moon Resort - Jamaica, Fitzpatrick Hotel Group – two properties in Manhattan, Round Hill Resort - Jamaica, APTA (Association for the Promotion of Tourism to Africa), P&O Cruises, Hapag-Lloyd Cruises, Business Traveler Magazine

Sarah Gibson Skills

Advertising Marketing Strategy Public Relations Marketing Communications Marketing Strategic Planning Integrated Marketing Digital Marketing Event Planning Direct Marketing Email Marketing Social Media Brand Development Social Media Marketing Business Development Advertising Management Marketing Management Creative Direction Newsletters New Business Development Budgets

Sarah Gibson Education Details

Frequently Asked Questions about Sarah Gibson

What company does Sarah Gibson work for?

Sarah Gibson works for E Source

What is Sarah Gibson's role at the current company?

Sarah Gibson's current role is Customer Solutions Marketing Lead.

What is Sarah Gibson's email address?

Sarah Gibson's email address is sa****@****ail.com

What is Sarah Gibson's direct phone number?

Sarah Gibson's direct phone number is +158538*****

What schools did Sarah Gibson attend?

Sarah Gibson attended Fashion Institute Of Technology.

What are some of Sarah Gibson's interests?

Sarah Gibson has interest in Children, Cleantech, Energy Efficiency, International Business, Social Media, Business Development, Economic Empowerment, Hospitality, Marketing Strategy, Civil Rights And Social Action.

What skills is Sarah Gibson known for?

Sarah Gibson has skills like Advertising, Marketing Strategy, Public Relations, Marketing Communications, Marketing, Strategic Planning, Integrated Marketing, Digital Marketing, Event Planning, Direct Marketing, Email Marketing, Social Media.

Who are Sarah Gibson's colleagues?

Sarah Gibson's colleagues are Patrick Woodworth, Kenneth Evon, Nicolas Sundberg, Brenna Raeder, Angela Turner, Robert Johnson, Pmp, Rachel Schueller.

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