Sarah Baxter Email & Phone Number

New Jersey, United States

• Create a white glove onboarding experience for each client including a custom dashboard with a live feed of project statuses to encourage project transparency.
• Track metrics to stay within the project budget scope and manage team capacity.
• Lead and facilitate all client-facing meetings, ensuring clear and consistent communication.
• Manage cross-functional teams to ensure target deadlines are met and the deliverables exceed the client's expectations.
• Create and distribute comprehensive weekly status reports to keep clients informed and aligned.
• Act as a liaison between clients and the team, streamlining communication and resolving challenges proactively.

Chattanooga, Tennessee, United States

• Coordinate multichannel marketing strategies across social media, email marketing, blogging, and Pinterest resulting in an increase in brand engagement by 180%.
• Generate & implement marketing strategies to increase client profits by 250%.
• Orchestrate marketing campaigns for product launches that surpass sales goals by 140%.
• Manage USA-based team & customer relations liaison for a $3.5 million product launch.
• Streamline operational procedures to improve clients’ customer experience and team productivity - resulting in saving each client ~5 hours per week of general tasks & team management.

Chicago, Illinois, United States

• Effectuated marketing strategy on social media platforms including Facebook, Instagram, & Twitter.
• Increased Facebook community by 10.1% & Instagram following by 23%.
• Constructed marketing campaign in collaboration with Rotaract Europe & Rotaract Mediterranean to promote Rotaract week.
• United with BridgeUSA to host #FreeIC events online, facilitating conversations between strangers globally to combat COVID-19's isolation impact.

Kalamazoo, Michigan Area

• Coordinated the first stages of the rebranding process of CLNF through conducting research on current & new target markets to increase revenue.
• Communicated with a graphic design contractor to craft a new logo & brand identity.
• Drafted an implementation strategy to launch the rebranding by January 2020.

Chattanooga, Tennessee Area

• Designed a new website to showcase our portfolio of projects & leadership team.
• Strategized new ways to increase engagement with the student body and community.
• Mentored project managers on how to achieve their various marketing goals.
• Drafted marketing strategy systems for future project models.
• Collaborated with the executive team to implement new policies.
• Created a sustainable social media plan for the organization.

• Managed and created content for social media platforms including Twitter, Facebook, Pinterest, and Instagram.
• Increased Instagram followers by 345%; averaged 1,147 impressions within a 1-week period.
• Strategized with the Vice President of Sales and Marketing to construct the 2018 marketing and advertising plan.
• Ideated and implemented advertising campaigns designed to guide potential clients through our sales funnel.

Daugård, Denmark

• Mentored approximately 160 dorm students in their personal and academic lives.
• Led in various programs on campus such as worship talks and music, sports activities, weekend entertainment, etc.
• Fostered a positive dormitory experience through conflict resolution as well as providing physical and emotional health support.

Orlando, Florida Area

• Contributed in drafting the new values of Adventist Health System. The final version was presented to the executive cabinet.
• Consolidated Adventist Health System 2020 initiatives into a cumulative timeline. Each initiative was categorized by imperative and which phase(s) the cabinet, market, and/or corporate would be responsible for.
• Presented to Terry Shaw, President and Chairman of Adventist Health System, in an aesthetics review of his personal preference on visual material. This information was utilized in creating a design profile that is used.
• Attained an understanding of the supply chain process within healthcare including but not limited to corporate contracts, purchase order requisitions, pharmaceutical distribution, onsite par level management, etc.
• Gained knowledge of hospital operations by rotating through each major department within Florida Hospital Fish Memorial and meeting daily with their Chief Operating Officer to discuss leadership qualities exemplified.

• Managed social media accounts and promotional materials. Increased Instagram following by 366%.
• Generated marketing campaigns to be launched during the booking season.
• Revamped current marketing strategy and rebranded the company to give online presence a personal approach.

Benton Harbor, Michigan Area

• Conducted market research for Lifestyle Medicine Institute benchmarking over 40 companies and their branches of expertise within the health field.
• Research was presented to the Lifestyle Medicine Institute’s board of directors.

• Assisted in recruiting potential students and marketing different aspects of Andrews University.
• Responded to students’ inquiries via email and phone.
• Entered data into Banner Technical System & Recruiter as well as filed documentation necessary for admissions to Andrews University.

Bracknell, UK

• Assisted in creating new marketing strategies and promotional material for Newbold College.
• Responsible for content creation on Newbold College's new website.

Bachelor Of Business Administration - Bba, Marketing

Bachelor Of Business Administration - Bba, Marketing

Activities and Societies: School of Business Administration Student Advisory Council, Andrews University Junior Enterprise, Andrews.

Bachelor Of Business Administration - Bba, Marketing

Activities and Societies: Newbold Student Association