Sarah Jayne Gipson Email and Phone Number
Los Angeles, CA, US
Sarah Jayne Gipson's Location
Los Angeles, California, United States, United States
Sarah Jayne Gipson's Contact Details
Sarah Jayne Gipson work email
- Valid
- Valid
Sarah Jayne Gipson personal email
n/a
About Sarah Jayne Gipson
Marketing professional with strong roots in digital marketing along with considerable traditional marketing and branding experience. Especially well-versed in demands of marketing within regulated markets. Have led in-house and agency marketing teams. Managed accounts ranging from household name publishing & entertainment brands through to famous family-friendly pizza chains.
Sarah Jayne Gipson's Current Company Details
Commit Agency
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Vice President of Digital Marketing (via acquisition of Gumas Advertising)
Los Angeles, CA, US
- Website:
- commitagency.com
- Employees:
- 29
Sarah Jayne Gipson Work Experience Details
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Vice President Of Digital Marketing (Via Acquisition Of Gumas Advertising)Commit AgencyLos Angeles, Ca, Us
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Vice President Of Digital MarketingGumas Mar 2024 - PresentLeading all things digital marketing at Gumas Advertising. -
Director Of Digital MarketingGumas Sep 2020 - Mar 2024
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Senior Marketing ManagerBig Imagination Group Aug 2016 - Sep 2020Greater Los Angeles AreaSenior marketing manager for advertising agency overseeing brands such as Shakey's Pizza, St. Vincent Jewelry and Screen Actors Guild (SAGindie).Tasks include:- Plan, budget and implement overall digital marketing strategy- Project management of entire pipeline of digital, print, broadcast, social media & point of sale campaigns- Brand management and strategy for direct-to-consumer and eCommerce brands- Develop and execute organic and paid social media strategy across multiple platforms including Facebook, Instagram, Twitter, Pinterest & Linkedin- Manage and implement content editorial calendar- Strategize SEO, SEM, PPC, Email, & Display campaigns including multivariate and A/B testing -
Digital Marketing ManagerSamy'S Camera Aug 2015 - Aug 2016Los Angeles, CaliforniaDirected digital marketing and branding for heritage brand retailer with multiple brick and mortar locations.Tasks Included:- Total overhaul of company's website and digital marketing strategies- Developed and managed affiliate marketing program with over $400,000 in eCommerce sales within first year-Oversaw digital branding and marketing for inaugural PhotoCon LA consumer trade show resulting in the sale of more than 8,000 tickets- Maintained and executed Wordpress blog editorial calendar- Created and carried out paid and organic social strategies on multiple platforms including Facebook, Instagram, Youtube, and Pinterest. Increased follow and engagement rates by 50% - Managed SEO, SEM, display, native and email marketing strategies- Project management of all digital marketing and web development projects across multiple departments- Wrote advertising copy, press releases, blog posts, newsletters and web content. -
Digital Marketing Affiliate ManagerLfp, Inc. Sep 2012 - Sep 2015Beverly Hills, CaliforniaManaged digital marketing and affiliate marketing for internet division of Larry Flynt Publishing. Tasks included:- Stimulated largely dormant affiliate base to annual affiliate payout of $500k+ - Managed marketing communications for 20 subscription-based streaming media sites with approximately 58,000 members- Plan and develop brand landing pages ensuring SEO optimization- Crafting b2b communication campaigns including print advertising, digital marketing collateral and trade media relations- Constant monitoring of analytics and metrics including multivariate testing- Being sensitive to privacy of high-profile company owner -
Affiliate & Digital Marketing ManagerDeniro Marketing Apr 2012 - Nov 2012Stockton, CaliforniaAffiliate marketing and digital marketing management for market-leading dating brand.Tasks Included:- Affiliate marketing management for CPA, CPL and Revenue Share affiliate program- Developed brand identity and project managed web development for three new direct-to-consumer websites- Managed social media and content marketing campaigns for five online properties- Lead b2b communication including press releases, print and digital advertising and attending trade shows
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Digital Marketing DirectorInteractive Life Forms Llc Aug 2011 - Mar 2012Austin, Texas AreaRecruited to refresh corporate digital marketing for Fleshlight brand. Under my management, the affiliate program won the Xbiz Award for Retail Affiliate Program of the Year.Tasks Included:- Oversaw complete overhaul of eCommerce affiliate marketing program- Managed SEO, SEM, landing page optimization, email marketing & social media - Trained in-house team on digital marketing strategy and best practices- Served as first point of contact for trade media inquiries- Represented company at large number of trade shows throughout the USA and Europe -
Digital Marketing Manager & Affiliate ManagerAffiliate Systems Llc Mar 2006 - Aug 2011London, United KingdomManaged digital and affiliate marketing for 20 consumer-facing subscription-based web properties.Tasks Included: - Affiliate marketing management and support for base of approximately 300 active affiliates- Project managed web development of b2b web properties across multiple verticals- Community management and customer support- Developed SEO, SEM, PPC and display strategy- Lead content marketing efforts for lead generation- Social media strategy development and deployment- Writing copy for all marketing communications including newsletters, blog posts, articles and web content
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Affiliate & Digital Marketing ManagerWebinc Design Dec 1998 - Mar 2006London, United KingdomDeveloped content management (CMS) strategies for startup inbound digital marketing firm. Promoted to affiliate and digital marketing manager in 2002.Tasks included:- Content management for ten eCommerce websites- Wrote web copy and all marketing materials for all digital properties- Managed customer service and crisis communication- Project managed development of eCommerce affiliate program- Developed SEO/SEM strategy and spearheaded email marketing campaigns- Wrote press releases and acted as first point of contact for media inquiries- Community management for company owned message board
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Online Travel AgentEbookers Aug 1997 - Feb 1999London, United KingdomSelected from pool of Flightbookers employed travel agents to be part of the four member startup team of Ebookers,the first interactive online travel agency in the United Kingdom. Tasks Included:- Writing online advertising copy- Booking flights and hotel accommodation- Telephone and email customer service
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North American Travel SpecialistFlorin Travel Jun 1996 - Aug 1997London, United KingdomTravel agent with a Teletext travel agency.Tasks Included:- Writing copy for Teletext television classified advertising- Answering calls generated by advertisements and selling flight and vacation deals- Telephone and email customer service duties
Sarah Jayne Gipson Skills
Affiliate Marketing
Social Media Marketing
Social Networking
Social Media
Email Marketing
Affiliate Management
Digital Marketing
Conversion Optimization
Marketing Strategy
Copywriting
Content Marketing
B2b Marketing
B2c Marketing
Cpl
Affiliate Networks
Ad Networks
Customer Service
Online Marketing
Blogging
Facebook
Affiliate Relations
Social Networking Strategies
Online Communities
Online Pr
Online Research
Team Management
Growth Hacking
Marketing Support
Twitter
Advertising Copy
Public Relations
Blog Marketing
Blog Management
Blog Development
Traffic Management
Traffic Analysis
Ppc
Online Lead Generation
Online Social Networking
Smo
Pinterest
Instagram
Oral And Written Communication Skills
Written Correspondence
Cpa Marketing
Quality Control
Marketing Communications
Communications Management
Crisis Communications
Project Management
Sarah Jayne Gipson Education Details
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Sociology And Political Science
Frequently Asked Questions about Sarah Jayne Gipson
What company does Sarah Jayne Gipson work for?
Sarah Jayne Gipson works for Commit Agency
What is Sarah Jayne Gipson's role at the current company?
Sarah Jayne Gipson's current role is Vice President of Digital Marketing (via acquisition of Gumas Advertising).
What is Sarah Jayne Gipson's email address?
Sarah Jayne Gipson's email address is sg****@****gla.com
What schools did Sarah Jayne Gipson attend?
Sarah Jayne Gipson attended The Open University.
What are some of Sarah Jayne Gipson's interests?
Sarah Jayne Gipson has interest in Social Services, World Cinema, Social Media, Traveling, Civil Rights And Social Action, Politics, Photography, Music, Human Rights, World Events.
What skills is Sarah Jayne Gipson known for?
Sarah Jayne Gipson has skills like Affiliate Marketing, Social Media Marketing, Social Networking, Social Media, Email Marketing, Affiliate Management, Digital Marketing, Conversion Optimization, Marketing Strategy, Copywriting, Content Marketing, B2b Marketing.
Who are Sarah Jayne Gipson's colleagues?
Sarah Jayne Gipson's colleagues are Matt Walker, Caitlyn Trainor, Amy Perez, Sophie Hansen, Gene Watson, Catherine Ralls, Alyssa Clayton.
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