Sarah Mashburn Vogel Email & Phone Number

Orange County, California, United States

Selected for the prestigious Leadership League, recognized for being in the top 10% for excellence in customerservice, sales, program compliance, and service to Cultural Care's Kids First Foundation. Maintain accurate records in Salesforce and develop reports for monthly sales meetings.Manage and update an LCC Facebook page and Instagram feed with fun and engaging content.Established Facebook group for au pairs and host families to connect in the DC area. The group currently has 6,500 members and is updated daily.

Serve as a go-to editor for Network for Good’s customer marketing team. Review approximately 5 documents a month and provide feedback within 48 hours. Collaborate with subject matter experts to review and revise blog posts, case studies, and website content. Write case studies using interview transcripts and input from Network for Good staff members. Review nonprofit’s end-of-year solicitation emails and provide recommendations based on Network for Good best practices.

Salt Lake City Metropolitan Area

Accelerated the growth of Flourish's social media presence through organic and paid posts, outreach, and engagement. Flourish's Facebook reach increased by 69% and its Instagram reached increased by 88% over 14 months. Directed Flourish's website relaunch. Managed external vendors, developed website architecture, reviewed and revised all content, and coordinated e-commerce launch to align with Flourish POS. Established and maintained mutually-beneficial partnerships with well-known organizations, including Red Butte Garden,Local First Utah, and Visit Salt Lake.Spearheaded Flourish's influencer outreach program and established reciprocal relationships with 12 strategically selected social media influencers. Executed successful media partnerships with PBS Utah and KUER that included print, online, and audio components.Authored and/or revised all of Flourish's written and online communications.

Washington Dc-Baltimore Area

Produced quarterly sessions for new moms. Each 6-week session included community building activities, guest speakers, and opportunities to talk honestly about the joys and challenges of new parenthood.Established and oversaw a private DC Baby Facebook group with more than 350 members. Hosted regular social events including baby clothes and gear swaps, happy hours, guest speakers, and baby/toddler activities.

Washington, Dc

Spearheaded a multi-channel communications plan for lil omm yoga. Increased twitter followers by 24%,Facebook likes by 16%, and class/workshop participation by 17% in 6 months.Oversaw lil omm yoga Facebook page. Captured digital content through direct engagement with lil omm yoga students, teachers, and staff. Reviewed Facebook metrics and reported back to CEO on a regular basis.Wrote and edited effective content for all studio communications, including blog posts, website content, andnewsletter articles.Managed communications calendar to ensure email, social media posts, and advertisements were in alignment.

Managed communications activities for 3 high-level clients and produced monthly reports, documentingactivities, project timelines, employee time, and revenue.Oversaw the development and dissemination of a social media content calendar for the Agency for HealthcareResearch and Quality Latinx outreach campaign. The Facebook page reached 4,500 followers.Led outreach to Latinx bloggers about the campaign and drafted sample blog posts for their use. The campaign had 27 blog posts published as a result. Managed TMNcorp Facebook page and successfully placed two blog posts for CEO on industry blogs. Ensured content effectively communicated company brand and values.

Washington D.C. Metro Area

Oversaw writing and production of POB’s promotional materials, including monthly e-newsletters, fundraisingemails, blog posts, event programs, advertisements, and quarterly newsletters. Managed POB’s social media accounts, which saw a 33% increase in followers in just 6 months.Produced regular reports of social media and website usage and effectiveness for CEO review

Washington, Dc

Served on a team that edited and migrated 1350 pages of content to the Ektron content management system. Managed LeadingAge Facebook page and worked with association staff to produce engaging content for the page. Fielded inquiries from LeadingAge state associations and members about social media and communications. Spearheaded LeadingAge’s annual “Homecoming Week” for members. Produced toolkit with sample social media posts, press releases, newsletter articles, and other resources to encourage organizations to open their doors and build stronger relationships in the community. Used Google analytics to produce weekly website usage and traffic reports and shared with CEO and senior staff on a monthly basis.

Master Of Arts - Ma, Public Communication

Bachelor Of Arts - Ba, Public Communication And Political Science