Functioning as the Product Manager for the $4M online, self-service, prescreen list fulfillment solution, including defining the roadmap and prioritizing the backlog of work to meet the product enhancement vision while meeting internal and client demands. Responsible for features and services across the entire product lifecycle from conception to delivery and ongoing maturity.• Conducted Voice of Client sessions to capture and analyze challenges in the end user’s workflow, providing a business perspective on value during day-to-day development and management. • Assembled technical documentation for backend developers to re-engineer and modernize an existing product onto the Ascend database; conducted knowledge transfer meetings between old and new development teams to seamlessly migrate and transfer code. • Supported Sales and Product Marketing organizations as a product governance subject matter expert through high-impact presentations, demos and development of relevant internal & customer-facing collateral. • Utilized project management tools & resources, working cross-functionally with product leadership, product marketing, and software designers in measuring tasks, overall project status, and goal achievements in real-time. • Collaborated with UI/UX Designers to create wireframes that inform user stories key to supporting frontend development. • Worked with software engineers and development leads to track, manage, and resolve technical issues. • Implemented an online UI input system replacing an obsolete manual billing process; integrated with Finance and Billing teams to ensure subcodes are accurately billed and credits are issued properly, improving efficiency and mitigating human error. • Partnered with the Strategic Pricing team to close high-value multi-year contracts, re-architect product pricing models, and automate sales requests for pricing addendums.

Took on responsibility as a Product Owner supporting the Product Manager in translating product strategy into detailed requirements and prototypes. Worked directly with system engineers, program managers, front-end developers, UI/UX designers and customers to define features and technical user stories.• Prioritized work within an agile team and maintained a backlog of future work for consideration and prioritization. • Constructed dataflows, designed wireframes, and wrote technical contracts for clients, including AutoNation, Informative Research, Chase/Southwest, Uber, Venmo, Home Depot and SoFi. • Worked hands-on with engineers to UAT the in-house geo-fencing technology developed to pinpoint the precise location of a mobile device. • Worked with 3rd party system integrators such as Salesforce, Twilio, and Payfone to drive processes on schedule and under budget, saving the company nearly $100,000 in anticipated expenses. • Received internal recognition awards for leadership efforts between Product and Engineering teams. • Certified as a SCRUM Product Owner with SCRUM Alliance.

Hired on to support the Experian CIS product team by driving value proposition and strategy with a focus on innovative, consumer-facing digital prospecting solutions. Owned the email delivery channel and campaign implementation schedule post-sale across multiple product lines and clients. Spearheaded post-campaign analytics review and reporting initiatives. • Vetted client Prescreen campaign goals for permissible purpose of data and onboarded in accordance with Compliance & Legal guardrails and business standards. • Monitored ongoing client email prescreen campaign metrics and presented resulting analytics back to the customer including: Opens, Clicks, New Trade Lines, and ROI to drive changes for future campaign success. • Developed a new key performance indicator (KPI) of attributing success by identifying an opened trade line, reported to the bureau by the client, and performing an encrypted pinning process to confirm customer conversion. • Participated in an all-hands Kaizen Event to improve internal operations and ultimately relaunch the product. • Maintained internal product documentation and collaborated with Product Marketing to refresh GTM collateral. • Supported the overarching $10M Prescreen business within Experian Consumer Information Services.

Recruited to sell wholesale custom-printed apparel for organizations on and off Cal Poly’s campus; manage all aspects of the ordering process to fit the customer's needs; establish brand notoriety & evangelize product value. • Created the original integrated marketing strategies, social media channels, content, and marketing techniques to launch University Tees in San Luis Obispo and generate leads; developed social media campaigns to increase channel interaction, sales incentives, and client growth such as: Giveaways, New Customer Discounts, and Charity Donations. • Surpassed campus revenue goals two years in a row, totaling over $120,000 in sales. • Trained 4 new campus representatives to pursue new business opportunities and achieve their individual sales goals; main point of contact on campus for all client needs.

Invited back and tasked with producing weekly analytic reports for executive marketing team review meetings. • Facilitated meetings with 3rd party vendors to develop, organize and execute the first ever Ingram Micro Hackathon; utilized Microsoft SharePoint and other productivity tools to create event landing page, forms, announcements, brand the event with custom graphics, and work cohesively with the Innovation team. • Orchestrated the various forms of communication between associates, managers, and Sr. Directors to promote the launch of the GIS Knowledge Sharing Program for IT employees to lead and attend classes regarding the systems, processes, and technology used across the department. • Prepared presentations for Global IS WebEx sessions introducing the launch of an internal Enterprise Innovation Portal to encourage Automated BOT and Artificial Intelligence innovation projects. • Utilized Adobe Photoshop to create graphics for Global Information Systems events, programs, and websites.

Hired to manage Ingram Micro Cloud global social platforms daily; increased lead generation, engagement and channel reach exponentially on a weekly basis. Reviewed, approved, and created content to support featured campaigns. • Launched Ingram Micro Cloud Echo ($250,000 investment) – managed the launch, lead generation, platform functioning and user experience, content production, tracked daily user data, broadcast campaigns, and user support. • Facilitated meetings with ClearVoice to create written content for company blogs, digital marketing efforts, and social media campaigns; responsibilities included vetting the technical subject matter, suggest edits on the copy, manage the timeline of production for each article, and approve or deny its publication to the corporate site. • Collaborated with a third-party video animation studio to produce content for Ingram’s websites and social media efforts; coordinated the storyboard, script, and voiceover for executive approval. • Assisted with execution strategy for the 2016 Microsoft Worldwide Partner Conference; attentively monitored media interaction during the conference to support the company’s brand and growth.

• Mentored Cal Poly Freshmen in developing their resumes, LinkedIn profiles, and interview preparation. • Interacted with executive club sponsors at Google, Microsoft, Salesforce and Amazon to reinforce goals, share observations, and pitch new ideas. • Responsible for the organization and marketing communications for the Women in Business Spring Conference.

• Awarded special recognition from Regional Manager for highest sales from biweekly clientele calling campaigns.• Received region’s highest number of positive customer comment cards for personal shopping experience.