As the Communications Project Manager at Ngā Manu Nature Reserve, I am leading a transformative overhaul of our systems setup with the objective of enhancing efficiency, cost-effectiveness, and long-term sustainability. My role involves a comprehensive redesign of our website in collaboration with Ready to Create, ensuring it aligns with our mission and vision.In addition, I am spearheading the development of a 12-month marketing strategy that resonates with our Kaupapa: Conservation, People, and Sustainability. By integrating these core values into our strategic approach, I am committed to advancing Ngā Manu’s impact and fostering a deeper connection with our community and stakeholders.Through this multifaceted project, I am dedicated to positioning Ngā Manu Nature Reserve for continued success and growth, creating a robust platform that supports our conservation goals and enhances our engagement with the people we serve.

STEREO is the latest live music and cocktail bar set to join the London scene from international hospitality brand, Experimental Group. Inspired by the vibrant late-night cultures of New York and London, complete with undertones of Parisian chic, Stereo offers a masterfully curated mix of music, food and drinks. A place for groups - large or small - to arrive for an aperitif, stay for dinner and dance into the early hours.As Events Manager, I have overseen all sales and events for this 600 capacity site and have thoroughly enjoyed launching this venue. I was personally responsible for £600,000 worth of Events Business within STEREO's first year of trading and developed specific sales and marketing ideas and plans in order to bring this revenue in. Examples of this (but not limited to) are: Familiarisation trips with key event agencies within London, reaching out to brand and marketing agents to pitch STEREO as a location for launches, photo shoots and collaborations. I created specific brochures and SEO driven web pages to drive enquiries whilst also reaching out to internal corporate event bookers in the media and finance sector. I hosted and attended networking events to drive awareness of our venue. I also worked closely with neighbouring venues to take any enquiries that they were unable to. I am currently working remotely in this role assisting my replacement with planning for 2024 as I have relocated to New Zealand.

Overall responsibility for all customer facing initiatives & products across our different venues.I research and develop all marketing opportunities whilst also planning and implementing new sales plans. I manage both the marketing and the sales team and work closely with the Financial Director, Owner and HR Director to achieve the company's annual sales goals.Overall responsibility for all customer facing aspects of the group. I reported directly into the owner alongside the HR and Finance Directors.Management and development of the sales team as well as being tasked with exceeding combined quarterly advanced sales targets of £400,000 (£750,000 Oct - Dec) Development of annual sales strategy in order to drive both pre-booked and walk in trade across 3 pubsProactive focus on building and maintaining relationships to drive corporate business Development and implementation of an annual marketing strategy in order to support the sales function Leadership of all graphic design, marketing collateral, digital marketing and social media content for individual sites and the group as well. Responsibility for an annual marketing budget of £50,000Ownership of all spirit brand agreements which equated to £110,000 additional revenue Management and negotiation of tenders for new beer, wine and mineral agreements which equated to approximately £150,000 cash injection Implementation of partnerships, special menus and activations in order to drive publicity and footfall i.e. The Belsazar Gingerbread Chalet & the #RoséYourWay menu Liaising with external PR Company, signed off all press releases

My original role with Callooh Callay & Little Bat (sister site in Islington) was to increase their corporate and private events revenue. By developing a structured sales and marketing plan I was able to increase our turnover at both sites, increase our customer database and open the venues up to potential guests that may not have discovered us otherwise. Highlights Included: - Sales of £38,500 in private events at Little Bat for Christmas 2017 versus no private events in 2016 - An overall increase in sales across both sites over Christmas 2017 of 63% versus 2016 - Hosting 2 full venue hire wedding receptions in 12 months at Little Bat - A consistent increase in pre-booked figures each week across both sites - Developing Little Bat as a destination venue for private events within North London I was then promoted to Director of Communications which included the below: - Overall responsibility for all internal communication with staff - Overall responsibility for external communication with consumers, brands, and publications- Liaising with our PR Company; Tonic Communications - Developing a 12-month sales and marketing strategy for each site that coincided with relevant dates in the hospitality calendar i.e. London Cocktail Week, Imbibe, World G&T Day, etc. - Overall responsibility for all social media channels for both Little Bat & Callooh Callay - Overall responsibility for our digital marketing including sponsored posts, Facebook events, e-newsletters, ticketed events etc. - Organising all takeovers at Callooh Callay with other bars from Worlds 50 Best Bars - Organising trips for the Callooh Callay team to other bars around the world to represent the brand - Developing collaboration ideas with brands that met both ours and their KPI's and created a unique consumer experience- Responsibility for the Sales & Events Manager and providing training and support in order to help her exceed her quarterly targets.

Steam and Rye is a unique dining, bar, live music and dancing experience with a classic Americana theme. Inspired by 1940s United States where the grand living of the Great Gatsby met the glamour of the Golden Age of Hollywood, where the old ways of the Wild West and traveling shows met the stirrings of the new, young sound of rock’n’roll, and where every corner of this land of opportunity, from rising city to endless prairie, was opened up by the all-conquering majesty of the mighty railroads.Originally this was a maternity cover role and revolved around proactively seeking out new clients within the City and central London in order to bring new corporate business to the venue. My role also includes nurturing existing client and agency relationships in order to guarantee repeat business.In my first year, I was responsible for annual corporate sales of £1 million (exceeded quarter 2 target by 6%). I then progressed to Marketing Manager at Steam & Rye and was responsible for the following: - Creating an ongoing marketing strategy that took into account our different revenue streams i.e. masterclasses, corporate events, private parties, lunch guests, after work drinkers and ticketed events - All digital marketing - All social media - Developing consumer event ideas and I was also responsible for the overall event production including finding and booking unique entertainment, creating all the relevant marketing, providing the sales team with booking targets to exceed, working with the Bar Manager to create unique menus and serves, running the event on the night and managing the guest list.

Located in the heart of London’s West End, Archer Street offers a truly unique experience to its customers. Archer Street is the ideal destination for the discerning guest, with an inspired cocktail and drinks menu. With a total capacity of 440 guests the venue is ideal for any event, whether large or small and we can provide a bespoke catering service, whatever the occasion.With our staff sporadically entertaining our guests throughout the evening with live music We also have Disney Hour each Saturday from 2pm - 7pm where the staff sing all your favourite tunes. I am responsible for all private, corporate and and general bookings for the bar as well as all of our marketing campaigns.

Green’s Restaurant and Oyster Bar, founded in 1982 by Simon Parker Bowles and situated in the heart of St James’s and the Square Mile, offers great British food, prepared well – fresh fish, meat and seasonal game.My role as Sales & Events Manager for Green's focused around increasing sales in all aspects of the business. My day to day job included:- Overall responsibility for all sales within both the City and West End venues in excess of £2.75 million - Recruiting, training and managing the events and reception team - Creating and implementing an annual marketing and events calendar - Developing internal marketing strategies and implementing all advertising around this (e-shots, print advertising, PR, organising reviews, Twitter and Facebook). - Joint P&L and budget control with the General Manager- Sole responsibility for the annual advertising budget - Overall responsibility for all private dining, corporate and private events. This included show rounds, FAM trips with potential clients, budget control, menu tastings, sourcing and liaising with external suppliers, creating and distributing schedules and function sheets, being present during the entire event. - Seasonal menu development and implementation with the Head Chef and Director- Attending networking events to develop business relationships with potential clients - Management and updates of the CRM system - Create and develop all event packages and pricing for Christmas functions and weddings. I planned and managed the following events during my time at Green's- Ticketed wine tasting evenings for up to 50 guests- Ticketed Burns Night dinners for up to 100 guests- Private dining lunches and dinners for up to 40 guests- Corporate Christmas dinners for up to 200 guests- Corporate events (both internal and client receptions) for up to 450 guests- Weddings for up to 150 guests

- Recruit, train and manage a team of at least four people- Responsible for the development of team members skills and expertise in sales and events so they can progress- Overall responsibility of advanced sales within the venue- Responsible of annual net sales target of £1.1 million (hit quarter 2 target + 8%)- Implementing centrally lead marketing campaigns- Working with the general manager of the venue to create new marketing opportunities in order to grow the business- Prepare and present quarterly plans and weekly sales updates to General Manager, Area Sales Manager and Head of Operations- Offer tailor made solutions to all enquiries and bookings in order to ensure that we are always unique in our approach- Organise and manage corporate events ranging from 10 people to 850 people- Research the current market to identify event opportunities- Coordinating with venue management, contractors and equipment hire- Producing detailed proposals and function forms for events (timelines, suppliers, legal obligations, staffing and budgets)- Implement organizational processes in order to maximize sales