Sarah Helms

Sarah Helms Email and Phone Number

Solution and Product Marketing Leader / Change Agent / GTM Strategy @ Rocket Software
Sarah Helms's Location
Raleigh-Durham-Chapel Hill Area, United States, United States
Sarah Helms's Contact Details

Sarah Helms personal email

n/a

Sarah Helms phone numbers

About Sarah Helms

I synthesize data-driven market research into actionable insights and collaborate with cross-functional teams to drive revenue growth and enhance customer retention. My approach is always centered on understanding and meeting the needs of the customer, ensuring that every strategy and execution plan is aligned with their expectations and requirements.Whether it's leading a new product launch or refining existing strategies to better meet market demands, I am passionate about helping businesses achieve their goals and deliver exceptional value through innovative marketing solutions.- SiriusDecisions Solutions Marketing certified, 2016- Chasm Model Training, 2016-Pragmatic Marketing, 2017-Corporate Visions, 2022, 2023 2024

Sarah Helms's Current Company Details
Rocket Software

Rocket Software

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Solution and Product Marketing Leader / Change Agent / GTM Strategy
Sarah Helms Work Experience Details
  • Rocket Software
    Senior Solution Marketing Manager, Security And Compliance
    Rocket Software Feb 2022 - Present
    Waltham, Ma, Us
    Currently leading Rocket Software's security & compliance solution level positioning and security product portfolio go-to-markets. Previously led DevOps and Workload Automation GTM strategies.
  • Cisco
    Program Manager, Product Adoption & Change Management
    Cisco Dec 2017 - Aug 2020
    San Jose, Ca, Us
  • Relias
    Product Marketing Manager, Analytics
    Relias Feb 2017 - Dec 2017
    Morrisville, Nc, Us
    Head the go-to-market strategy of an enterprise health analytics platform to expand the use of health analytics to support payers and providers in serving high cost high risk consumers.-Head the go-to-market strategy, value proposition and competitive differentiation in partnership with Product Management -Execute content planning and all content creation throughout the customer journey-Sales Enablement: trainings, sales playbook, collateral, ongoing communication of aligned messaging between sales and marketing-Monthly market analysis, sales analysis, and current competitive landscape to stay ahead of shifting market demands-Head overall messaging and tell a targeted story throughout the entire buying decision timeline.-Plan and independently execute multi-channel marketing campaigns
  • Progress
    Product Marketing Manager, Digital Transformation
    Progress Feb 2016 - Feb 2017
    Burlington, Massachusetts, Us
    Own the go-to-market strategy for a digital transformation solution/marketing automation and digital experience solution. Plan, develop and execute multichannel marketing campaigns to drive new leads and nurture existing prospects and customers to accelerate the sales cycle and retain customers. - Head the go-to-market strategy, value proposition and unique competitive differentiation in partnership with Product Management - Development of content plans & customer journey- Managing product releases to drive an increase in engagement YoY. - Develop content to enable sales and drive prospects down the funnel, executing on driving revenue growth in 2016- Optimize market reach by heading lead nurture email campaigns, marketing automation campaigns, digital outreach and events - Monthly market analysis, sales analysis, and current competitive landscape to stay ahead of shifting market demands
  • Aicpa
    Marketing Strategist, Channel Management & Development
    Aicpa Nov 2013 - Oct 2015
    Durham, Nc, Us
    Lead onboarding and operations of a new program. Execute partner marketing strategy and strategic insight for partners selling our products to their members.• Facilitate the implementation of a new program including heading operations, digital marketing strategy, social media and email communications• Execute marketing portfolio for clients and partners including email templates, banner ads, print ads, and other marketing assets• Lead internal communication strategy providing awareness to key stakeholders• Utilize HTML, Photoshop, InDesign, Dreamweaver, FileMaker Pro, and numerous CRM systems
  • Cdr Fundraising Group
    Junior Account Executive, Digital Media
    Cdr Fundraising Group Dec 2011 - Dec 2013
    Execute online marketing and integrated fundraising strategy as well as facilitate email fundraising for the Wounded Warrior Project and other major clients. Implement social media strategy for agency visibility in the industry.• Member of digital team which raised an annual $1.5 million for major client online program and engaging 800,000 individuals through online communications• Analyze online marketing data to provide short and long term strategic objectives, as well as perform ongoing online and email tests and segmentation strategies to fundraise effectively and efficiently to appropriate audiences• Utilize HTML, Snagit, Salsa, Convio, BlackBaud, and BIS Global for implementation and execution of tests, queries, forms, email campaigns, and other creative purposes

Sarah Helms Skills

Email Marketing Online Marketing Social Media Marketing Marketing Strategy Public Relations Spanish Seo Google Analytics Go To Market Strategy Fundraising Product Marketing Content Marketing Content Development Solutions Marketing Web Content Writing Product Strategy Interactive Web Content

Sarah Helms Education Details

  • University Of North Carolina Wilmington
    University Of North Carolina Wilmington
    B.A Spanish

Frequently Asked Questions about Sarah Helms

What company does Sarah Helms work for?

Sarah Helms works for Rocket Software

What is Sarah Helms's role at the current company?

Sarah Helms's current role is Solution and Product Marketing Leader / Change Agent / GTM Strategy.

What is Sarah Helms's email address?

Sarah Helms's email address is sa****@****ncw.edu

What is Sarah Helms's direct phone number?

Sarah Helms's direct phone number is (877) 200*****

What schools did Sarah Helms attend?

Sarah Helms attended University Of North Carolina Wilmington.

What are some of Sarah Helms's interests?

Sarah Helms has interest in Writing, Blogging, Marathon Runner, Social Media, Tennis, Golf, Travel, Spanish.

What skills is Sarah Helms known for?

Sarah Helms has skills like Email Marketing, Online Marketing, Social Media Marketing, Marketing Strategy, Public Relations, Spanish, Seo, Google Analytics, Go To Market Strategy, Fundraising, Product Marketing, Content Marketing.

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