Sarah Buchanan
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Sarah Buchanan Email & Phone Number

Sr. Specialist, Product Sustainability Marketing at Steelcase
Location: Ada, Michigan, United States 14 work roles 3 schools
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Current company
Role
Sr. Specialist, Product Sustainability Marketing
Location
Ada, Michigan, United States
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Who is Sarah Buchanan? Overview

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Sarah Buchanan is listed as Sr. Specialist, Product Sustainability Marketing at Steelcase, a with 9253 employees, based in Ada, Michigan, United States. AeroLeads shows a matched LinkedIn profile for Sarah Buchanan.

Sarah Buchanan previously worked as Product Sustainability Marketing Specialist at Steelcase and Product Marketing Specialist at Steelcase. Sarah Buchanan holds Bachelor Of Business Administration - Bba, Marketing from Indiana University - Kelley School Of Business.

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Steelcase

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Profile bio

About Sarah Buchanan

As a recent graduate from Indiana University’s Kelley School of Business with degrees in Marketing and International Business, I am eager to start my career as a Product Sustainability Marketing Specialist at Steelcase. My enthusiasm for marketing, along with a deep commitment to corporate social responsibility, fuels my drive to continuously learn, innovate, and make meaningful contributions in this realm.During my time at Indiana, I developed a strong foundation in brand management, marketing strategy, and international marketing. I thrive on taking on new challenges, leading teams, and pushing the boundaries of conventional marketing strategies.I am passionate about creating impactful marketing initiatives that not only drive business growth but also contribute positively to society. I am excited to bring my creativity, strategic thinking, and collaborative spirit to Steelcase, where I will drive innovative marketing initiatives and contribute to our collective success.

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Sarah Buchanan's current company

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Steelcase
Steelcase
Sr. Specialist, Product Sustainability Marketing
Chicago, IL, US
Website
Employees
9253
AeroLeads page
14 roles

Sarah Buchanan work experience

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Sr. Specialist, Product Sustainability Marketing

Chicago, Il, Us

Product Sustainability Marketing Specialist

Chicago, Il, Us

Product Marketing Specialist

Current

Grand Rapids, Michigan, United States

Jun 2024 - Present

Product Sustainability Marketing Intern

Grand Rapids, Michigan, United States

- Used the Critical Thinking Model to conduct internal stakeholder interviews and external competitive research in order to propose recommendations focused on the enhancement of customer experience when receiving products as well as the improvement of internal efficiency for potential cost savings- Connected with 3rd-party suppliers to establish a sustainability-focused product collaboration and design a promotional brochure to highlight these efforts, bringing added visibility to a unique… Show more - Used the Critical Thinking Model to conduct internal stakeholder interviews and external competitive research in order to propose recommendations focused on the enhancement of customer experience when receiving products as well as the improvement of internal efficiency for potential cost savings- Connected with 3rd-party suppliers to establish a sustainability-focused product collaboration and design a promotional brochure to highlight these efforts, bringing added visibility to a unique table solution - Curated branded content and produce messaging to share the sustainability factors for prioritized products that comprise 34% of sales-Revitalized dealer education on product sustainability through the design of an informative booklet section, incorporating illustrative examples, easy explanations, and engaging activities, while also contributing to the alignment of category teams' presentation decks with the latest brand standards.- Analyzed sustainability attributes for 300+ products, synthesized data, and delivered actionable insights to category teams, guiding them in optimizing sustainability efforts for maximum impact. Show less

May 2023 - May 2024

Chief Marketing Officer

Bloomington, Indiana, United States

- Revitalized organization marketing initiatives by overseeing the marketing committee and managing all facets of our social media presence, custom apparel orders, promotional materials, website design, and recruitment video- Pioneered the creation of an organization podcast series, proactively reaching out to influential professionals, alumni, and student leaders, and self-teaching Adobe Audition and web design skills for successful technical podcast generation- Engaged in personal and… Show more - Revitalized organization marketing initiatives by overseeing the marketing committee and managing all facets of our social media presence, custom apparel orders, promotional materials, website design, and recruitment video- Pioneered the creation of an organization podcast series, proactively reaching out to influential professionals, alumni, and student leaders, and self-teaching Adobe Audition and web design skills for successful technical podcast generation- Engaged in personal and professional development with industry experts and other passionate members Show less

Dec 2021 - Dec 2022

Marketing Officer & Instagram Subcommittee Member

Bloomington, Indiana, United States

- Created weekly Motivation Monday posts to cultivate a positive culture among the organization- Designed posts using Canva, thoughtfully generate captions, and develop new content ideas

Sep 2021 - Dec 2021

Marketing Officer & Recruitment Video Coordinator

Bloomington, Indiana, United States

- Planned and created a promotional video to attract potential new members to Women & Co.- Conducted interviews among members, filmed events and meetings, and edited footage using Premiere Pro

Jan 2021 - Sep 2021

Philanthropy Officer

Bloomington, Indiana, United States

- Designed and facilitated philanthropy events for over 50 Women & Co. members to participate in

Sep 2020 - Jan 2021

Sales Associate

Grand Rapids, Michigan, United States

- Achieved the most sales of all store associates in the month of June 2022, bringing in over $10,000- Reached personal daily sales goals of up to $2,000 by paying detailed attention to customer needs- Maintained an organized and clean store environment and helped create rotating window and store displays- Used expert product knowledge to guide customers through the product selection, fitting, and check-out processes

May 2021 - Dec 2022

Vice President Of Programming

Bloomington, Indiana, United States

- Acted as a member of the executive board for the entire chapter, speak at weekly chapter meetings, and oversee multiple programming directors - Planned and scheduled a full-year calendar including each chapter meeting and Delta-Gamma-hosted event- Coordinated and led bi-weekly sisterhood events to improve chapter morale and bonds

Nov 2021 - Nov 2022

Social Media Intern

Grand Rapids, Michigan, United States

- Identified successful engagement strategies within the medical industry and presented uniquely targeted suggestions to the marketing team, leading to the creation of a content calendar extended 6 months beyond requested- Expanded social media outreach by generating unique content and implementing new strategies, including internal company engagement and outreach to clients and partners, resulting in successful growth across all platforms, with a notable 35% growth in Instagram followers

Jun 2022 - Aug 2022

Member

Bloomington, Indiana, United States

- Chosen as one of 30 participants from a competitive applicant pool to collaborate with experts from leading retail firms, actively engage in solving complex retail cases, conduct comprehensive brand research, and foster discussions on innovative retail strategies with like-minded peers.

Aug 2021 - Dec 2021

Wyldlife Leader

Grand Rapids, Michigan, United States

- Built relationships with middle school students through games, prayer, and discussions- Conveyed messages of the Bible to attendees the grow in their faith- Planned and led biweekly club meetings

Sep 2019 - Apr 2020

Legal Intake Specialist

Grand Rapids, Michigan, United States

- Communicated with potential clients about serious injury claims through email and phone call and conveyed information to attorneys and medical professionals- Performed administrative tasks including transcribing depositions and organizing legal documents

Jun 2018 - Aug 2019
Team & coworkers

Colleagues at Steelcase

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3 education records

Sarah Buchanan education

Bachelor Of Business Administration - Bba, Marketing

Majors: Marketing, International Business Minor: Public Relations & Corporate Social Responsibility (Individualized Minor Program)

High School Diploma

Forest Hills Central High School

Activities and Societies: Student Council (2017 Vice President, 2018 Trustee, 2019-2020 Treasurer) FHC Theatre Program (2018 Assistant.

FAQ

Frequently asked questions about Sarah Buchanan

Quick answers generated from the profile data available on this page.

What company does Sarah Buchanan work for?

Sarah Buchanan works for Steelcase.

What is Sarah Buchanan's role at Steelcase?

Sarah Buchanan is listed as Sr. Specialist, Product Sustainability Marketing at Steelcase.

Where is Sarah Buchanan based?

Sarah Buchanan is based in Ada, Michigan, United States while working with Steelcase.

What companies has Sarah Buchanan worked for?

Sarah Buchanan has worked for Steelcase, Women & Co., Madewell, Delta Gamma, and Nxgen Mdx.

Who are Sarah Buchanan's colleagues at Steelcase?

Sarah Buchanan's colleagues at Steelcase include George Leong, William Smith, Rayburn Hughes, Christian Stöbel, and Jose Antonio Moreno Torres.

How can I contact Sarah Buchanan?

You can use AeroLeads to view verified contact signals for Sarah Buchanan at Steelcase, including work email, phone, and LinkedIn data when available.

What schools did Sarah Buchanan attend?

Sarah Buchanan holds Bachelor Of Business Administration - Bba, Marketing from Indiana University - Kelley School Of Business.

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