Sarah Lobdell Email & Phone Number

Greater Chicago Area

Greater Chicago Area

Greater Chicago Area

Greater Chicago Area

Greater Chicago Area

Client: Nissan North America• Create, execute and manage social media marketing programs utilizing owned, earned and paid channels to drive engagement and awareness.• Serve as primary day-to-day contact for clients, agency partners and vendors, and act as the liaison between client and internal teams.• Lead and manage internal team of four providing daily guidance and direction to ensure all deliverables are met at the highest quality and in a timely fashion.• Deliver on goals and objectives while effectively managing a sizable budget• Contribute to the strategic planning, development and success of social media campaigns and programs• Develop project briefs, manage the production of and oversee both Account and Creative teams to effectively deliver social media campaigns and programs including: auto shows, content development, social media campaigns, influencer campaigns, etc.• Help establish program KPIs and benchmarks, and implemented reporting methods to track success.

Greater Chicago Area

Client: Nissan North America

Greater Chicago Area

Client: Nissan North America, Infiniti USA

Client: Nissan North America, Infiniti USA

Greater Chicago Area

Client: Nissan North America, Infiniti USA

Chicago

Client: Nissan North America, Infiniti USA, Midas

Responsible for creating, writing, editing and sending weekly e-mail newsletters to a database of over 1,000 members. Created and designed promotional flyers and posters for dance workshops, auditions, classes and camps. Conducted a sales analysis and created a sales plan for each of Joy of Motion’s four dance studio locations throughout Washington, DC and Maryland. Studied, analyzed and created a unique signage and product placement plan for each studio. Created a survey and analyzed results to determine effectiveness of current online and print schedules.