Sarah Schilke Email & Phone Number

Portland, Or, Us

San Francisco, Ca, Us

WomenRidersNow.com Since 1999 the premier resource for motorcycling from the female perspective. From and for women riders and the men who ride with them.

Beaverton, Oregon, Us

Woodcliff Lake, Nj, Us

BMW Motorrad dealer Aftersales support in Oregon, Washington, Idaho, Montana, New Mexico, Colorado, Reno, Chico, Hawaii and Alaska. Focus on apparel, accessory, and parts sales promotions and retail merchandising; dealer excellence and customer experience; guidance with service, warranty, and customer goodwill cases.

Woodcliff Lake, Nj, Us

Corporate communications, strategic partnerships, marketing, press training and launches, ad/promo planning, directing agencies, brand messaging, social media, dealer product training, developing training materials, event planning, work directly with colleagues at German parent company, product development. Product categories: Motorcycle, Auto Racing, Law Enforcement.

El Segundo, Ca, Us

Summer Internship learning the ropes and functions of the advertising agency business. Worked on several accounts including automotive, fast food, and new business.

New York, Ny, Us

Creating and executing experiential-marketing features for attendees at 13-city International Motorcycle Show consumer expo series. Features include:- "The Hub" interactive center stage with presentations and seminars- "Women Ride!" hospitality program- New-to-2 intro to motorcycling programs and brochures

In addition to representing the Hein Gericke brand in the U.S., I spent 9 months in Germany working at Hein Gericke HQ on projects relating mainly to the European women's motorcycle market and development of women's motorcycle and casual apparel. While there I improved my already fluent German and reacquainted myself with German culture. I traveled extensively working on retail and merchandising strategies particular to the various countries in which Hein Gericke has retail stores. (Germany, Austria, U.K., Netherlands, Luxemburg, Belgium, France, Turkey) while also developing strategic relationships with key members of motorcycle communities in several countries.The highlight of this experience was bringing Hein Gericke brand awareness to the Women's International Motorcycle Association by attending and sponsoring the annual international rally and coordinating special promotions at the event as well as in-store promotions, sales, P.R. and a fashion show in conjunction with the event.

- Negotiating and establishing strategic business alliances via global network of industry contacts- Executing successful national multi-media marketing campaigns on short timeframes and limited budgets- Overseeing Marketing, P.R., Publicity, and Supply Chain for Hein Gerick brand in the U.S.- Conducting Market Research on the Women’s Motorcycle Markets and developing strategy for marketing, branding, and sales of women's motorcycle apparel line developed for the U.S. market- Articulating unspoken and under-developed market needs to facilitate product development strategy

Pickerington, Oh, Us

- Managed and developed 100+ advertising accounts as account manager between agencies and clients- Used market research and reader demographics to build proposals within budget for client advertising programs- Promoted the AMA and the magazine at Events and Rallys

- Conducted market research and directed production of all marketing and promotional materials for electric motorcycle- Acted as a liaison between engineering, marketing, and administrative departments- Conducted cross-country promotional media tour and managed event staff - Developed and maintained dealer network- Managed all marketing and PR projects in both the motorcycle and electric vehicle markets including marketing, events, P.R., sales, merchandising

When I first moved to California from Oregon to continue my career in the motorcycle industry, I took a temporary position at a Honda motorcycle dealer in order to to learn about the dealer side of the motorcycle industry. I learned quite a bit about motorcycles and ATVs and the consumers in general, and was responsible for the inventory management and store merchandising as well as working with the HRCA club that met monthly at the store.

-Developed curriculum and instructed introductory motorcycle seminars for women- Conducted primary, secondary, and field market research and wrote reports and articles about women’s purchasing habits

After becoming a certified and active Motorcycle Safety Instructor, I landed a staff position at the state training program in Oregon. In addition to general office and budget duties, I participated in curriculum development and national motorcycle training strategic planning meetings.

Mba, Marketing

Coursework, German Language And Culture

Ba, German / Sociology

German / International Studies

Study Abroad University Of Hamburg

Master Of Business Administration - Mba