Sarah Berkowitz Email and Phone Number

▶ SCOPE: Hired to bring diverse perspective, applying transparency, and ensuring value creation and digital transformation within Agile and product-led context. Oversee designers and developers, advancing SPACE10’s commitment to positively impact people. Examine solutions to address IKEA customer needs and larger world challenges within internal research and design lab. Adopt projects within IKEA, forging best practices and influencing adoption strategy. Optimize broad project and program portfolio, contributing to research and development of innovative practices and scalable infrastructure services for technical projects. Bring innovative, experiential concepts to life, leading product, and project management through full process lifecycle from ideation to beta testing and deployment. ● Oversaw launch of app product, one of the highest-budget projects, with full UI/UX redesign based on user testing. Completed project in one year from concept to beta application with targeted, user-friendly features. ● Tapped to be co-program manager in research and design. Ran program in scheduling, resource management, and budget oversight with targeted market focus. Brought structure and unification to team. ● Structured hackathon in Mexico City as part of pop-up around human-centered design. Validated hypotheses about future technology across regions. Gained insights into market for research.● Led accessibility initiatives (physical, design, and product accessibility) and articulated guidelines. Quantified ways of working into handbook, working cross-company to enable digital accessibility (website, app, and digital installation) and physical accessibility (exhibitions, office compatibility for people with disabilities).

▶ SCOPE: Tapped to steer award-winning creative projects in digital and emerging technology, overseeing immersive, engaging experiences for trending and established brands. Dived into projects with hands-on approach and strong digital background, building production scope to outline deliverables, develop methodology, manage budget, and articulate timeline. Oversaw all operational elements to projects ($3M yearly), partnering with program and finance managers to produce accurate cash flow reporting. Recruited for creative and logistics blend overseeing design and delivery of people, process, and technology. Brought new technology concepts to life via in-market pilots. Led long-term initiatives and developed project plans, schedules, RFPs, and documentation, managing production material, and process refinement. Advanced project portfolio including proof-of-concept deployment with technology, academic/creative partnerships, start-up accelerator/incubator programs, creative brand asset development, and internal/external brand communications and open innovation platforms. ▶ KEY CONTRIBUTIONS: ● Launched 14 projects for client (Microsoft) during tenure. Utilized emerging technology (AR, VR, MR, or AI) across 3 vertical platforms (music, art, or fashion). ● Advanced multiplatform projects including websites, mobile applications, galas and events (The Met), and museum, pop-up, hotel lobby audio, and worldwide music tour installations. ● Coordinated transport logistics of historical artifact (1600s relief map) from Paris to Seattle. Designed custom vitrine to meet specific spatial requirements designated by museum curator.● Identified new opportunities for innovation, supporting technology proof-of-concepts and pilots. Documented project learnings and oversaw archiving of project content including media assets, site photos, project files & source code. ● Conducted pre-contract research including exploratory scoping, budgeting & logistical feasibility research.

▶ SCOPE: Oversaw operations, ensuring smooth financial and process performance. Reviewed financial information, implementing business process improvements to promote profitability. Led process to obtain business licenses and tax registrations for operation in several states. Orchestrated transition to new PEO. Steered HR practices, improving productivity by developing employee handbook and instituting company-wide employee relations policies and performance metrics. ▶ KEY CONTRIBUTIONS: ● Transformed sales performance by $1M+ during tenure. ● Recouped $200K in outstanding invoices within 2 months of employment. Transformed profitability within 2 years of employment with financial oversight. ● Recovered $25K in first year by partnering with elite accounting firm to upright financial performance.

▶ SCOPE: Oversaw A-list talent management, managing operations and logistics for music tours spanning the globe. Tracked expenditures with P&L accountability and managed accounting details in partnership with cross-functional stakeholders. Forged communication channels between artists and agents to ensure personal needs were met while traveling on tour. Expedited paperwork completion to ensure fluid transitions between performances and across countries. Provided boots-on-the-ground support, optimizing resources for artists. Tracked ticket, merchandise, and album sales, analyzing data to isolate consumer demographics. ▶ KEY CONTRIBUTIONS: ● Recognized as one of top 6 tour managers by AEG Artist Relations Team for Coachella 2017. ● Delivered profitability across all tours, accurately forecasting and budgeting for all operations and logistics planning. ● Improved people management, overseeing multiple entities to ensure travel ran smoothly from venue to venue with no issues. ● Applied ability to lead utilizing multifaceted creative and logistics background to tackle problems as they arose.● Recognized by international artists for outstanding leadership as the “go to” manager, heading North American tours for six consecutive years. Established strong pipeline of clients through word-of-mouth referrals. ● Developed ticketing system for VIP packages, selling out across multiple websites for artist TOOL performances.

▶ SCOPE: Developed scalable systems and processes for consumer-led marketing technology platform, integrating concept that “the real influencer is the consumer” by blending communications around core consumer: millennials. Steered community-led programs and user acquisition projects around growth, social media marketing, and key business partnerships in start-up environment. ▶ KEY CONTRIBUTIONS: ● Built 30 campaigns over 10 months with 8K+ end users.➜ Expanded outreach, engagement, real clicks, and conversions by automating word-of-mouth brand engagement. ➜ Drove community-first messaging to drive real consumer-based influencers. Steered campaigns by partnering with brands, musicians, brick and mortar stores, and individuals. Spurred engagement by attending technology and job fairs. ● Developed 50+ articles and how-to documentation for the website.

▶ SCOPE: Expertly combined creative background with operational leadership, partnering with musicians, artist managers, record label companies, and agents to book rehearsals and shows. Planned and produced high-impact events including Sunset Strip Music Festival, Culture Collide Music Festival, Punk Rock Bowling, and SXSW. Orchestrated all aspects of operations for multiple business segments: 5 rehearsal studios, 2 recording studios, full-scale equipment rental department, off-site event productions, and artistic management. Managed budgets, client/vendor/sponsor relationships, and sales, steering creative and logistical elements of events. Applied business process improvements, logistics, and creative problem solving to drive smooth operations and revenue growth. ▶ KEY CONTRIBUTIONS: ● Improved efficiency and transparency by implementing online booking calendar and inventory system to track 5K+ inventory and online rentals. ● Built business plan to expand business operations to new 21K SQFT facility. Orchestrated move and oversaw transition of people, materials, and inventory.