· Conducted informational presentations about solar and our different offerings to homeowners for 40+ zip codes in San Diego· Evaluated customers’ needs and knowledge in order to accurately answer questions, build trust, demonstrate expertise and ultimately recommend a product· Sourced self-generated leads and appointments with potential customers· Organized and implemented strategic follow up campaigns with potential customers through social media, referral groups, calls, texts and emails in order to capture the sale· Managed all projects from point of sale to system activation and beyond to ensure completion of process and exceed the needs of the customer· Developed and utilized sales strategies to overcome objections in home· Identified and spearheaded project issues by collaborating with operations team for solutions and communicating effectively to the customer for conflict resolution· Fostered and leveraged relationships with customers at key touch points for referrals Key Achievements· Achieved 133% of sales goals for homeowners signed up in the first 3 months of the position· Recognized in Q3 2021 for being a top seller of battery add-ons for the south San Diego region

· Spearheaded digital strategy for clients across email, web, Instagram, Facebook and Linkedin· Interfaced with clients to ensure content is implemented in their desired brand and vision· Managed and optimized social media advertising campaigns for desired sales goals· Coordinated and directed asset creation according to branding and marketing needs such as photos, videos, podcasts, etc.· Created and implemented videos, photos, graphics, copy and into the agreed upon social strategy· Cultivated and optimized a consistent growth pattern for clients through ads, content and email campaignsKey Achievements· Acquired veteran influencer and author with 340K IG followers to be interviewed on client’s podcast· Developed IG content strategy that resulted in an average 8% month over month increase · Increased client’s ad conversion rate to 47% for their abandoned cart campaign through content and audience optimization

· Orchestrated informational seminars once a month from concept to execution to educate the public about residential solar and storage for assigned district spanning over 50 zip codes in San Diego County· Developed and maintained relationships with potential customers, community groups, and local leaders through tabling opportunities and local events in order to foster solar leads and partnerships for residential and commercial projects · Cultivated relationships with local publications and news organizations to successfully promote events through print and online channels · Strategized with local climate-focused nonprofits and community organizations for campaigns fighting for renewable energy policy at the local level· Built an active community of solar advocates by turning current clients into valuable sources of referrals and using their networks to plan various kinds of lead generating events at local breweries and gathering spaces

· Worked directly with Brand Account Manager developing strong relationships with clients while maintaining communication with internal teams to ensure high levels of project satisfaction· Produced and executed content calendars from creation to execution while implementing and analyzing organic and paid advertising · Developed copy for eBlasts, social media, and landing pages for a range of industries including food service, retail, and nonprofit organizations· Promoted from intern to marketing assistant to a full-time position in nine monthsKey Achievements:· Developed and managed the social media accounts for San Diego’s leading family-owned Mexican restaurant, Lolita’s Mexican Food, increasing social media followers by 11% in two months· Single-handedly managed the content strategy, art direction, and copywriting for low-income child care provider, Child Development Associates, distilling their 70-page site to 24 easily readable and digestible pages

Key Achievements:- Helped develop the strategic vision, landing page content, and wireframes for Tony Robbins’ 12 Acts of Kindness –– a 2016 Christmas campaign that generated $1 million in donations for Feeding America. - Crafted and pitched over 100 social media influencers for lifestyle brand Vessel Bags, generating more than 20 posts with an average of 1-2K "likes" each, and media clips in Forbes, Caseology.com and Threadless.- Promoted from unpaid intern to paid assistant in 4 months

Duties included writing blogs for the agency’s website, pitching social media influencers, developing social media content for various clients, copywriting and implementing digital advertising campaigns, monitoring and optimizing Google AdWords and social media campaigns, preparing reports on agency social media metrics, copyediting eBlasts, landing pages, and proposals, conducting research for competitive analyses, and assisting in all administrative tasks. Key Achievements:- Developed web content for Ono Yum’s 2016 Christmas email marketing campaign –– promoting products and ticket sales for the highly-acclaimed I Love Poke Festival. - Conducted competitor analysis for boutique commercial real estate company Retail Insite –– evaluating the UX/UI design of competing property listings and auditing social media content and engagement.