Sara Norton

Sara Norton Email and Phone Number

Global Marketing & Communications Leader | Brand Storyteller & Strategist | AI Explorer | Integrated Marketing | Creative, Content, Channels @ Broadridge
Global Headquarters 1981 Marcus Avenue Lake Success NY 11042
Sara Norton's Location
New York, New York, United States, United States
Sara Norton's Contact Details

Sara Norton personal email

n/a
About Sara Norton

Accomplished marketing & communications leader with 15+ years of achievements in financial services, technology and consulting. Highly proficient at navigating complex environments and cultures to deliver competitive advantage by elevating core messaging, deploying breakthrough campaigns and capturing market share and revenue gains.  A highly skilled content strategist and storyteller, I am passionate about building distinctive brands and creative communications that simplify complexity, cut through and provoke action - increasing brand reach, engagement and loyalty. Acting as an influential advisor, I help business leaders find a narrative, vision and set of go-to-market propositions that resonate with internal and external audiences. Using customer insights to inform and refine marketing campaigns, I promote a culture of curiosity that goes beyond the ’what’ to find the ‘why’ - unlocking what matters, building consensus and setting the stage for transformation and growth. This, together with a strong entrepreneurial drive, is at the heart of my success in meeting ambitious goals for both start-up and established organizations. Having lived and worked in Europe, Asia and the United States, I operate with strong cultural fluency and have a deep understanding of how to communicate, build relationships and promote collaborative partnerships at all levels and across geographies and cultures. This breadth of experience continues to inform my career journey, together with resilience, resourcefulness, wit and humor.Building high performing marketing teams, nurturing diverse perspectives and talent and inspiring continuous learning are incredibly rewarding aspects of my career and leadership. My role as a mentor/coach is particularly important to me and extends to my work with social impact organizations, where I support education success and career mobility of underrepresented groups.My skillset includes:- Brand Strategy & Management- Storytelling, Messaging & Narrative- Business Change & Transformation - Content Strategy, Operations & Governance- Executive Stakeholder Advisory & Communications- People Leadership & Mentoring- Collaborative Partnerships- Audience Insights, Data & Analytics- Integrated Marketing Campaigns- Digital Marketing- Budget & Agency Management

Sara Norton's Current Company Details
Broadridge

Broadridge

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Global Marketing & Communications Leader | Brand Storyteller & Strategist | AI Explorer | Integrated Marketing | Creative, Content, Channels
Global Headquarters 1981 Marcus Avenue Lake Success NY 11042
Website:
broadridge.com
Sara Norton Work Experience Details
  • Broadridge
    Head Of Brand Strategy
    Broadridge Jun 2024 - Present
    New York, New York, Us
  • Talesprite Consulting
    Founder
    Talesprite Consulting Jan 2024 - Present
    Consulting projects including AI (Reinforcement Learning Human Feedback) for fintech startup, marketing strategy and advisory services.
  • Glg
    Network Expert
    Glg Jan 2024 - Present
    New York, Ny, Us
    As a GLG Network Expert, I bring 15+ years’ marketing and communications experience in global financial services to help clients solve business challenges around brand identity, go-to-market narratives and best practice marketing campaign strategies across segments, industries and markets.GLG is the world’s insight network. It connects decision-makers to the right experts so they can act with the confidence that comes from true clarity and have what it takes to get ahead. Its network of experts is the world’s largest and most varied source of first-hand expertise.
  • J.P. Morgan
    Head Of Brand, Content & Channels Marketing, J.P. Morgan Payments
    J.P. Morgan Oct 2021 - Sep 2023
    New York, Ny, Us
    Led definition and delivery of multichannel brand strategy & digital content to support and drive commercial growth of disruptor Payments business across 160 countries.Built global team to deliver unified value proposition and integrated marketing campaigns to shift perception, raise brand awareness, reach new buying audiences and strengthen client relationships; results consistently outperform benchmarks for web, search, social and paid media engagement and achieved notable brand lift scores.
  • J.P. Morgan
    Head Of Content, Liquidity And Trade Marketing, J.P. Morgan Payments
    J.P. Morgan Aug 2019 - Oct 2021
    New York, Ny, Us
    Developed global content strategy and rollout to build brand awareness and establish the newly formed Payments business in the industry; led global product marketing plan to support the Liquidity & Account Solutions, Escrow and Global Trade & Working Capital businesses
  • J.P. Morgan
    Executive Director, Control Management, Corporate & Investment Bank
    J.P. Morgan Jun 2014 - Jul 2019
    New York, Ny, Us
    Led communications, content & program management initiatives to support J.P. Morgan’s operations across Asia Pacific, including high profile business change and regulatory compliance programs for 8 businesses in 14 countries. Played key advisory role with senior stakeholders and leaders to drive large scale organizational culture, behavior & process change. Collaborated with C-level leadership, HR, regional management teams and external consultants to develop best practice communications framework, innovative online tools & training platform for bankers, sales and trading teams, rollout later adopted as gold standard globally.
  • Standard Chartered Bank
    Head Of Strategic Marketing Planning, Transaction Banking & Client Coverage
    Standard Chartered Bank May 2013 - May 2014
    London, England, Gb
    Head of the team responsible for shaping and delivering annual marketing plans for Transaction Banking and Client Coverage businesses globally within Standard Chartered's Wholesale Bank.
  • J.P. Morgan
    Head Of Marketing & Communications, Global Corporate Bank
    J.P. Morgan Jun 2011 - Apr 2013
    New York, Ny, Us
    Led internal/external global marketing & communications and media relations to support expansion of J.P. Morgan's Global Corporate Bank across Latin America and Asia Pacific regions.Opened new branches, launched first global brand campaign and drove client acquisition and deepening activities leading to $1BN incremental revenue in 18 months.
  • J.P. Morgan
    Senior Marketing Manager, Worldwide Securities Services Emea
    J.P. Morgan Feb 2010 - Jun 2011
    New York, Ny, Us
    Strategic marketing lead for pensions, charities and endowments segment (products and services for pension fund managers, asset managers, hedge funds, consultants); product marketing lead in EMEA for liquidity and global custody solutions.
  • Royal Bank Of Scotland Group
    Head Of Marketing Global Trade Finance, Global Transaction Services
    Royal Bank Of Scotland Group Jul 2008 - Feb 2010
    Gogarburn, Gb
    Global head of marketing for Trade Finance business at RBS. Responsible for all internal and external marketing communications and go-to-market propositions. Strategic advisor to business head following ABN Amro acquisition and integration.
  • Abn Amro Bank N.V.
    Head Of Marketing, Global Products, Transaction Banking
    Abn Amro Bank N.V. Jan 2007 - Jun 2008
    Amsterdam, Nl
    Strategic and product marketing lead driving go-to-market propositions, client communications, thought leadership and award-winning brand partnerships for Global Treasury & Investment Management, Global Trade & Supply Chain businesses at top 20 global bank.
  • Amber Road
    Regional Marketing Communications Manager
    Amber Road Jan 2005 - Dec 2006
    East Rutherford, Nj, Us
    Regional marketing and communications head for US software company specializing in global trade and supply chain information and advisory tools. Acquired by E2open in 2019.
  • Aspective
    Head Of Corporate Communications
    Aspective Feb 1999 - Dec 2004
    Led brand marketing and corporate communications for VC-backed SaaS company providing enterprise CRM (partnerships with Siebel, Microsoft), mobile business solutions and application hosting services. Acquired by Vodafone in 2006.
  • Severn House
    Editorial Director
    Severn House Jan 1996 - Jan 1999
    London, ., Gb
    Commissioning editor for US / UK library book publisher focused on commercial fiction. Ran the list and secured contracts for original and revised editions of little-known early works by bestselling authors.
  • Macmillan
    Senior Editor
    Macmillan Jul 1994 - Jan 1996
    New York, Ny, Us
    Responsible for end-to-end editorial process for commercial fiction list (Pan Macmillan) at top-tier UK book publisher.
  • Mccann
    Junior Associate
    Mccann Sep 1993 - Jun 1994
    New York, Us
    Client account management activities at leading financial public relations agency (previously Ludgate Communications Plc).

Sara Norton Skills

Campaign Management Layout Documentation Analyst Relations Desktop Publishing Editing Multimedia Software Documentation Product Marketing Strategy Internal Communications Corporate Communications Management Marketing Lead Generation Business Development Direct Marketing Sales Financial Services Strategic Planning Business Strategy Leadership Public Relations Marketing Strategy Marketing Communications

Sara Norton Education Details

  • University Of Oxford
    University Of Oxford
    Human Sciences
  • Christie'S Education
    Christie'S Education
    History Of Fine & Decorative Arts

Frequently Asked Questions about Sara Norton

What company does Sara Norton work for?

Sara Norton works for Broadridge

What is Sara Norton's role at the current company?

Sara Norton's current role is Global Marketing & Communications Leader | Brand Storyteller & Strategist | AI Explorer | Integrated Marketing | Creative, Content, Channels.

What is Sara Norton's email address?

Sara Norton's email address is sa****@****ase.com

What schools did Sara Norton attend?

Sara Norton attended University Of Oxford, Christie's Education.

What skills is Sara Norton known for?

Sara Norton has skills like Campaign Management, Layout, Documentation, Analyst Relations, Desktop Publishing, Editing, Multimedia, Software Documentation, Product Marketing, Strategy, Internal Communications, Corporate Communications.

Who are Sara Norton's colleagues?

Sara Norton's colleagues are Huixi Zhou, Макс Гнатишин, Rohan Dhurat, Amiya Chakrabarty, Aishwarya Dhamanekar, Stephanie Hayden, Grace Anderson-Spivey.

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