I work with ambitious companies to position their business for growth. Some call this a brand platform or essence. Whatever you call it, it’s the central idea for a business that drives acquisition and improves internal clarity. It’s created with deep insights from real customers and quantitative data. This brand idea will drive faster team decision making and better converting creative. It will connect deeply with real people. And it will help build a brand people love.I thrive in execution, where most strategists and agencies prefer to stop and hand over a deck. From user interviews to creative production, landing page testing and copywriting, I am a marketing Swiss-army knife that helps your brand cut-through to achieve your growth targets. As someone who has scaled Bloom & Wild, I have real hands-on experience delivering creative strategy and real commercial results. View some of my work at www.sarakategordon.com.