Sara Laakso Email & Phone Number

Fort Collins, Co, Us

Fort Collins, Colorado Area

• Lead team of FMRs across 15 markets that 'win the hearts and minds' of customers• Set strategy for field marketing and implement third-party training programs • Collaborate with Channel Marketing to execute channel strategy in accounts• Drive engagement of digital advocacy/training app • Executed program that led to 5x sell-thru in #1 account Support category Game Plan

Fort Collins, Colorado Area

• Collaborated with Channel and Digital Marketing to support product launches and brand campaigns• Managed ExpertVoice brand advocate platform w/ 100k+ engagements per year • Executed programs resulting in $3M in incremental sales • Analyzed GSC data to provide insights to business Supported key customer events and trade shows

• Collaborated with Learning & Development Specialist to create an exceptional new hire experience• Optimized OtterBox training program and implemented LifeProof product training • Communicated with Sales and Marketing to ensure cross-functional alignment • Trained Marketing and Executive teams

Fort Collins, Colorado

• Led a team of 30+ Customer Service Representatives directly supporting consumers • Coached CSRs to provide a world-class customer experience• Collaborated with Director on initiative to improve employee engagement • Implemented recognition program for dept of 300+

Fort Collins, Colorado

• Consulted with GM on marketing strategy • Planned and implemented marketing campaigns • Designed print advertising/ promos and collateral • Managed various social media accounts• Assisted with event planning and coordinating community involvement • Planned successful grand re-opening that increased memberships by 10%+

Austin, Texas

• Managed fitness-related benefits including health education, group fitness, recreation leagues, and operations of the fitness center. Planned on-site events and completed program evaluations. • Promoted and administered preventive care benefits including medical evaluations, health screenings, and vaccinations.• Presented wellness benefits at new employee orientation and presented at various seminars. Managed internal communication including email, print, e-newsletters, and wellness website.• Selected to represent the company at the Colorado State University recruiting fair. Recruited candidates, conducted interviews, and selected final candidates. Trained and developed interns.• Actively involved in Employee Engagement. Planned on-site social events, community service projects and environmental campaigns including Bike to Work Day and kids@apple.• Recognized by the Wellness Manager and selected to represent Apple at a college recruiting event.

Fort Collins, Colorado

• Managed employees, fitness instructors, and trainers for the largest Anytime Fitness in the US.• Recruited, interviewed, and hired employees. Managed employee benefits. Implemented new employee training program. Coordinated communication and meetings.• Evaluated Consultants' performance and coached to increase sales.• Designed promotional materials, print advertising, and maintained social media. Responsible for coordinating special events, community involvement, and charitable giving.• Created corporate accounts, met with business owners, and scheduled on-site marketing events.• Developed personal training program and created new formats for group fitness classes.• Achieved a significant increase in client base and improved the training program.

Denver, Colorado And Fort Collins, Colorado

• Trained employees, established corporate accounts, and generated leads for the successful grand opening of club. Worked with the Club Manager to develop the Sales team.• Responsible for prospecting leads, processing contracts, and following up with new members.• Performed fitness orientations and created personal training programs.• Recognized by Regional Vice President and District Manger for record-breaking sales.