Sara Bower Email & Phone Number

• Wrote and edited a wide range of copy for Peter Thomas Roth Clinical Skin Care and the company’s sister brands, Naturally Serious and June Jacobs • Proactively responded to daily requests with tight turnarounds, consistently delivering engaging copy that fulfilled business needs• Created copy for E-Commerce promotions including emails, homepages, digital display ads and more• Managed social media copy for @NaturallySeriousSkin on Instagram, writing original captions, editing user-generated content (UGC) and working with designers on Instagram Stories• Reviewed all packaging in design stage for accuracy before final release• Proofed all in-store visual merchandising assets including planograms and endcaps, writing copy for shelf strips and signage as needed • Wrote and edited Education collateral to ensure consistency of product benefits• Maintained master copy library with key product information for internal use• Responsible for all product kit leaflets and insert cards, including brainstorming bundle names for retailers like Sephora, ULTA and QVC • Collaborated closely with cross-functional partners including Marketing and Creative to ensure that all copy assets effectively conveyed key brand messaging

Greater New York City Area

• Supported the Global Brand President of Estée Lauder with high volume calendar scheduling, monthly expenses, travel and more• Coordinated catering, AV and room setup for both off-site events and in-office meetings• Managed the technology, communication and distribution for a monthly live video broadcast designed to share global strategy updates with brand employees around the world• Completed side projects for the Global Brand Education team, including writing stories for their native e-learning site

• Wrote the Your Look section pages of the magazine, working with the fashion and style directors to share the latest outfit tips and trends• Editor of the back-of-book Pet Page, reporting on topics ranging from Ellen DeGeneres’s dog swag to Instagram-famous raccoons• Responsible for the table of contents monthly; brainstormed and wrote health items; contributed to the Your Home section• Assisted the executive editor with day-to-day tasks; helped the office with freelance contracts, managing reader feedback, ordering supplies and more

Greater New York City Area

• Interviewed celebrities, attended events and compiled reports for the magazine on strict deadlines • Gathered daily Twitter and blog roundups, transcribed interviews and carried out research for editors • Updated electronic and hard copy archives of each issue; performed administrative tasks

Greater St. Louis Area

• Conducted research, performed interviews and assisted with various assignments across the features and entertainment section of the newspaper • Completed a cover story for Go! Magazine, the newspaper's guide of things to do in St. Louis

Greater New York City Area

• Wrote and contributed to articles for the website’s Lists & Rankings section; composed engaging slideshows to present information in a concise and visually pleasing manner • Helped to brainstorm article ideas and completed extensive research for lists projects, becoming a valuable member of the editorial team • Worked on tight deadlines to complete multiple articles a week on a wide range of topics such as food, travel, real estate and more

Greater New York City Area

• Developed the content for videos through aggregation and filming; wrote headlines and copy for videos and posted them to the website• Utilized Final Cut Pro to edit posts and create original mash-up videos• Composed tweets for video content posted on the site