Sara Morton

Sara Morton Email and Phone Number

Senior Director of Social Media at AEG @ AEG
Sara Morton's Location
Los Angeles, California, United States, United States
About Sara Morton

I create: - exponential brand growth- strong and lasting brand bonds with consumers- talked-about ideas that sell- cost reduction through smart negotiationI am passionate about helping companies breakthrough the noise and stand out. Marketing jargon does not build bonds or brands. People talk about, and commit to, brands they “get” and who “get them.” I have the instinctive ability to identify shifts in consumer behavior and deliver first to market strategies, incorporating next generation and emerging media with proven results for clients.I get things done. I lead with integrity. I build confident, inspired, empowered teams. Industry Experience: Entertainment, Fashion, Automotive, Retail, Telecommunications, Financial Services, Consumer Packaged Goods, Hospitality and Travel, Health Care, Pharmaceuticals, and Consumer Electronics.

Sara Morton's Current Company Details
AEG

Aeg

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Senior Director of Social Media at AEG
Sara Morton Work Experience Details
  • Aeg
    Senior Director, Social Media
    Aeg Apr 2024 - Present
    Los Angeles, Ca, Us
  • Aeg
    Director Of Social Media
    Aeg Jun 2018 - Apr 2024
    Los Angeles, Ca, Us
  • Independent Marketing Consultant
    Independent Marketing Consultant
    Independent Marketing Consultant 2017 - 2018
    Led business transformation and marketing adaptability for entertainment, fashion, and health care brands:● Increased tune-in 68% utilizing addressable media● Generated 45% growth in online ad revenues through marketing automation of video content against new and repeat viewers ● Grew e-commerce sales 57% through programmatic media optimization against buyer profiles● Sourced and negotiated highly profitable content partnerships with publishers
  • Oath
    Vice President, Head Of Strategy, Convertro, One By Aol Attribution
    Oath 2015 - 2016
    Senior Executive on the Convertro and AOL Enterprise Platform Services team. Member of Convertro Leadership Team. Led attribution strategy for Convertro top clients, and ONE Attribution within the ONE by AOL platform.
  • The Sandbox Agency
    Group Media Director
    The Sandbox Agency 2014 - 2015
    Chicago, Il, Us
    Led a media department of 26 members to provide best in class display, programmatic media, social media (paid, earned, and owned), paid search, SEO, emerging media, analytics, and ad operations.
  • Saatchi & Saatchi
    Director, Interactive Media. Search, Social, Digital Strategy. New Technology.
    Saatchi & Saatchi 2010 - 2014
    London, Greater London, Gb
    Led Center of Excellence teams to drive paid search, video, programmatic media, data partnerships, social media (paid, earned, and owned), and emerging media.
  • Omd Worldwide
    Group Director, Digital
    Omd Worldwide 2006 - 2010
    New York, Ny, Us
    Delivered digital thought leadership and directed team of 12 to manage multi-million dollar investment across strategic media planning, buying, and measurement for 15 Nissan models, 6 Infiniti models, and 3 Regional Sales Events.
  • Mckinney
    Interactive Strategist
    Mckinney 2005 - 2006
    Durham, Nc, Us
    Qwest telecommunications. Project work: Audi, Sony Consumer Electronics, Travelocity.
  • Modem Media
    Associate Media Director
    Modem Media 2005 - 2005
    Kraft Foods, Wyeth Consumer Healthcare.
  • Beyond Interactive, New York, Ny
    Media Director
    Beyond Interactive, New York, Ny 1999 - 2004
    GlaxoSmithKline: DTC and Consumer HealthcareCendant: CheapTickets.com, Trip.com, Avis Rent-a-Car, All Hospitality Brands.KPMGGoldman SachsDoubleClickMTV Networks: Nickelodeon, TVLand, Nick-at-NiteM&M MarsDarden Restaurants (Olive Garden, Red Lobster)
  • Sothebys.Com
    Senior Manager, Strategic Sales Planner, Business Development
    Sothebys.Com 1999 - 1999
    New York, New York, Us
  • Citigate
    Account Supervisor
    Citigate 1996 - 1999
    London, Gb
    Union Bank of SwitzerlandSociete GeneraleCEMEX
  • Clear Channel Outdoor (Formerly Eller Media, Formerly Revere National Corporation)
    Marketing Manager, National Sales
    Clear Channel Outdoor (Formerly Eller Media, Formerly Revere National Corporation) 1995 - 1996
    New York, Ny, Us
  • Ddb Needham
    Assistant Account Executive
    Ddb Needham 1995 - 1995
    New York, Ny, Us
    AMTRAK National Railroad Passenger Corporation
  • Ddb Needham
    Junior Media Planner
    Ddb Needham 1994 - 1995
    New York, Ny, Us
    Warner Lambert, American Chicle GroupUS Armed Forces: Joint Recruiting Advertising Program (JRAP)

Sara Morton Skills

Digital Media Integrated Marketing Digital Marketing Sem Comscore Ppc Marketing Analytics Digital Strategy Advertising User Experience Interactive Advertising Customer Acquisition Social Media Email Marketing Social Media Measurement Business Development Online Advertising Leadership Interactive Media Mobile Marketing Media Planning Recruiting Branded Entertainment Online Marketing Social Media Marketing Media Buying Automotive Customer Insight New Media Media Strategy Interactive Marketing Display Advertising Doubleclick Strategic Planning Integrated Multi Channel Marketing Sales Entertainment Seo Marketing Strategy Creative Direction Search Engine Marketing Search Engine Optimization Pay Per Click

Sara Morton Education Details

  • Smith College
    Smith College
    B.A.

Frequently Asked Questions about Sara Morton

What company does Sara Morton work for?

Sara Morton works for Aeg

What is Sara Morton's role at the current company?

Sara Morton's current role is Senior Director of Social Media at AEG.

What is Sara Morton's email address?

Sara Morton's email address is sa****@****ail.com

What is Sara Morton's direct phone number?

Sara Morton's direct phone number is +191784*****

What schools did Sara Morton attend?

Sara Morton attended Smith College.

What skills is Sara Morton known for?

Sara Morton has skills like Digital Media, Integrated Marketing, Digital Marketing, Sem, Comscore, Ppc, Marketing, Analytics, Digital Strategy, Advertising, User Experience, Interactive Advertising.

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