Saran Gopalakrishnan

Saran Gopalakrishnan Email and Phone Number

Marketing and Product Executive @ Netenrich, Inc.
226 Airport Pkwy Suite 550 San Jose, CA 95110 United States
Saran Gopalakrishnan's Location
Pleasanton, California, United States, United States
About Saran Gopalakrishnan

Versatile marketing and product executive with 20+ years of global experience in successfully marketing enterprise software products, including cloud services. Demonstrated history of leading cross-functional teams to build and launch profitable products and services. A hands-on player/ coach with a passion for leading and mentoring others, challenging them to reach their full potential. MBA in strategy and marketing from Carnegie Mellon University and Certification in Product Management and Product Marketing.Specialties: Product Marketing, Product Management, Marketing Communications, Sales Enablement, Business Planning, Business Strategy, Program Management, Business Development, Technology Alliances, Management Consulting, and Market Analysis.

Saran Gopalakrishnan's Current Company Details
Netenrich, Inc.

Netenrich, Inc.

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Marketing and Product Executive
226 Airport Pkwy Suite 550 San Jose, CA 95110 United States
Website:
netenrich.com
Employees:
501
Company phone:
408-436-5900
Company email:
jobs@netenrich.com
Saran Gopalakrishnan Work Experience Details
  • Netenrich, Inc.
    Vice President Of Marketing
    Netenrich, Inc. May 2024 - Present
    San Jose, California, Us
    Responsible for overseeing the company’s brand, product marketing, go-to-market activities, demand generation, marketing communications, partner marketing, and press & analyst relations while providing expertise in Product-Led Growth (PLG), Customer Acquisition Cost (CAC) optimization, and Account-Based Marketing (ABM).
  • Cmo Alliance
    Member
    Cmo Alliance May 2022 - Present
    San Francisco, Us
  • Product Marketing Alliance
    Exec Member
    Product Marketing Alliance May 2022 - Present
    San Francisco, California, Us
    With 100s of hours' worth of product marketing presentations, tons of templates, exclusive content, mentors and more, PMA's membership plans are "game-changing".
  • Poppulo
    Vice President Of Brand & Product Marketing
    Poppulo May 2022 - Sep 2023
    Denver, Colorado, Us
    Building the strategic foundation for the next stage of go-to-market growth. Provide vision, team leadership, and strategic direction for Poppulo’s brand image and product marketing to support the growth of the business. Developing and executing a global marketing strategy that drives the company’s brand and category leadership by leveraging Branding, Product Marketing, Analyst, and Public Relations.
  • Yaana Technologies
    Vice President Of Marketing, Product Management, And Corporate Development
    Yaana Technologies 2015 - May 2022
    Milpitas, Ca, Us
    Leading Marketing and Corporate Development projects and activities for Yaana Technologies. Developing Corporate Vision and Strategy based on market needs; Driving market strategy and execution for Yaana’s products and services; Developing product positioning, messaging and core content that articulates value and differentiation; Defining and executing a complete sales enablement strategy that includes use cases, collateral, competitive content, tools, and training on messaging/positioning; Leading the planning and execution of successful product and service launches; Developing, Social & Community – to drive best in class marketing plans and campaigns.
  • Mocana Corporation
    Sr. Director Of Product Management
    Mocana Corporation 2014 - 2015
    San Jose, California, Us
    Managed Mocana Atlas Platform, an end-to-end mobile app security solution, with responsibilities spanning strategy development, product roadmap / definition, sales / partner enablement, pricing, and product launch / go-to-market. Built and directed a team of agile product owners that is primarily responsible for managing overall product backlog, including prioritizing/grooming features, developing requirements, use cases, scenarios and acceptance criteria, and ensuring that product features are consistent and complete.Drove the launch and supported multiple joint product offerings with strategic partners including SAP, Google, Splunk, Soti, Apperian.
  • Total Defense Inc.
    Vice President, Product Management And Product Marketing
    Total Defense Inc. 2012 - 2013
    New York, Ny, Us
    Responsible for driving the strategy, business plan, product adoption for all of Total Defense Consumer and Business products and services. Define and execute strategic roadmap for each product and employ key business metrics to prioritize and define product initiatives.
  • Opentext
    Senior Director Of Product Management
    Opentext 2010 - 2012
    Waterloo, On, Ca
    Led an experienced product management team, responsible for formulation and execution of multiple product roadmaps spanning Enterprise focused security products and cloud services (SaaS) including Web Security, End Point security, Email Security, Business Continuity, and Email Archiving. Led expansion into new areas including mobile security and social networking. Drove execution of product plans and built prototypes and beta products for performing market validation.
  • Anacomp
    Vice President Of Product Management And Product Marketing
    Anacomp 2009 - 2010
    St Louis, Mo, Us
    Led product management and product marketing team focused on delivering software and services based solutions. Responsibilities include product and services planning; market analysis; requirements definition; program management; technology alliances; go-to-market strategy; positioning and market messaging; pricing; promotions; analyst relations; media; field sales and channel support. Led growth initiatives across eDiscovery products and services, including Early Case Assessment (ECA), eDiscovery Processing & Production capabilities expanding CaseLogistix product line.
  • Anacomp
    Senior Director Of Product Management And Product Marketing
    Anacomp 2007 - 2009
    St Louis, Mo, Us
    Planned and executed transition to a hybrid Software-as-a-Service (SaaS) and on-premise model across multiple product lines including eDiscovery, Information Management, BPM and Financial Applications. Managed multiple product releases and launches, collaborating closely with Engineering, Operations, Support, IT and Marketing Communications on a daily basis to ensure successful on-time delivery and launch.
  • Forcepoint
    Senior Product Manager
    Forcepoint 2003 - 2007
    Austin, Tx, Us
    Managed market leading $200M web security and filtering product line in a competitive IT security market. Emphasis on managing end-to-end business from market analysis and business strategy, building strong customer relationships, gathering market requirements and directly guiding products to market. Led Product Line planning to ensure alignment of product plans to financial targets and business needs. Developed business case and executed plan targeting multiple new market segments including SMB, service provider and international markets.
  • Centerspan Communications Corp
    Product Marketing Manager
    Centerspan Communications Corp 2002 - 2003
    Hillsboro, Oregon, Us
    Developed product strategy, product roadmap and new product requirements for content delivery products/services. Performed research including customer profiling, needs analysis, market sizing, gap analysis and competitive analysis. Developed pricing models for a new line of products.
  • Dicarta
    Product/Project Manager
    Dicarta 2001 - 2002
    Us
    Developed market requirements for revenue recognition, contract negotiation and renewals using information gathered from customers, prospects, and, industry experts for a contract management software product. Managed the implementation of contract management system across multiple clients. Built and managed relationships with key customers including Kraft, Network Appliance and LoudCloud.
  • Pwc
    Senior Strategy Consultant
    Pwc 1999 - 2001
    Gb
    Managed product development/ marketing of demand chain/ CRM solutions. Developed product strategy, business models and detailed product roadmap. Developed market requirements for marketing campaign and order management systems. Led development of growth strategy for computer reseller/system integrator. Managed joint seven-member consultant/client team and transferred key learning points to clients' management team. Performed competitive analysis, industry research, financial analysis & modeling and company analysis.
  • Hewlett Packard
    Corporate Strategy - Intern
    Hewlett Packard 1998 - 1998
    Houston, Texas, Us
  • Capgemini
    Project Manager/Systems Architect
    Capgemini 1996 - 1997
    Paris, France, Fr
  • Artech Information Systems
    It Consultant
    Artech Information Systems 1993 - 1996
    Morristown, Nj, Us
  • Tata Consultancy Services
    Senior Systems Engineer
    Tata Consultancy Services 1992 - 1993
    Mumbai, Maharashtra, In
  • Cmc Ltd
    Systems Engineer
    Cmc Ltd 1989 - 1992
    Hyderabad, Andhra Pradesh, In

Saran Gopalakrishnan Skills

Saas Product Management Enterprise Software Cloud Computing Product Marketing Strategy Business Development Go To Market Strategy Cross Functional Team Leadership Crm Competitive Analysis Management Leadership Business Alliances Professional Services Product Development Distributed Team Management Competitive Strategies Program Management Security Product Lifecycle Management Sales Enablement Market Analysis Requirements Analysis Start Ups Channel Partners Strategic Partnerships Product Requirements Marketing P&l Management Solution Selling Management Consulting Mobile Applications Strategic Leadership Market Requirements Documents Product Planning B2b Project Management Executive Management Business Process Mergers And Acquisitions Product Launch Business Planning Mobile Devices Product Strategy Marketing Strategy Agile Methodologies Digital Marketing Demand Generation Consulting Business Strategy Feature Definition Integration Process Improvement Mobile Application Development

Saran Gopalakrishnan Education Details

  • Carnegie Mellon University - Tepper School Of Business
    Carnegie Mellon University - Tepper School Of Business
    Strategy And Marketing
  • Coimbatore Institute Of Technology
    Coimbatore Institute Of Technology
    Computer Science
  • Bharathiar University
    Bharathiar University
    Computer Science

Frequently Asked Questions about Saran Gopalakrishnan

What company does Saran Gopalakrishnan work for?

Saran Gopalakrishnan works for Netenrich, Inc.

What is Saran Gopalakrishnan's role at the current company?

Saran Gopalakrishnan's current role is Marketing and Product Executive.

What is Saran Gopalakrishnan's email address?

Saran Gopalakrishnan's email address is sa****@****ech.com

What is Saran Gopalakrishnan's direct phone number?

Saran Gopalakrishnan's direct phone number is +140885*****

What schools did Saran Gopalakrishnan attend?

Saran Gopalakrishnan attended Carnegie Mellon University - Tepper School Of Business, Coimbatore Institute Of Technology, Bharathiar University.

What are some of Saran Gopalakrishnan's interests?

Saran Gopalakrishnan has interest in Politics, Science And Technology, Education, Economic Empowerment.

What skills is Saran Gopalakrishnan known for?

Saran Gopalakrishnan has skills like Saas, Product Management, Enterprise Software, Cloud Computing, Product Marketing, Strategy, Business Development, Go To Market Strategy, Cross Functional Team Leadership, Crm, Competitive Analysis, Management.

Who are Saran Gopalakrishnan's colleagues?

Saran Gopalakrishnan's colleagues are Pavan Kumar Kona, Dharmaraju Nutula, Vemula Lakshmi Neeraja, Dandu Vijaya, Surpa Raju Rudraraju, Dr. Narasimhaiah Narahari, Bharath Swamy.

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